lead position
Sponsored content
Sponsored by
Zacco
Features list
-
Brent Babcock and Jeff Johnson urge you to discover the potential benefits of conducting business database discovery
-
The role of similarity in dilution cases has been clarified by the 2nd and 9th Circuits in the US. Katy Basile and Katie Winstanley explain what they mean for brand owners
-
The EU’s dialogue with China over IP issues has overcome many obstacles to achieve important results, says Thomas Pattloch. But a change in attitude among China’s leaders presents new challenges for both governments and businesses
-
Open innovation could be the future of innovation in many industries, including pharmaceuticals. Paul England and Angus McLean walk you through the IP minefield that results
-
Douglas N Masters and Nerissa Coyle McGinn explain how to maximise the benefits of product placement through the increasingly complex technique of branded integration
-
The answer depends on how your customers will be using the internet in five years. And whether you can cope with the registration process, says Nick Wood
Local Insights