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In the second part of its annual survey of IP firms, Managing IP lists the leading firms for trade mark prosecution and contentious work. The rankings are the result of five months’ work by researchers based in London, Hong Kong and New York
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A study has shown the extent to which approaches to lookalike goods – or parasitic copying – vary around Europe. Sahira Khwaja explains the results and provides advice for brand owners
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Roberto Lanzi, head of licensing at Sanrio – which owns the Hello Kitty brand – tells Simon Crompton how it combines a variety of licensing models with its own production
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Increasing competition, new structures and evolving legislation mean western brand owners licensing in China for the first time need to be very selective with their strategy. Simon Crompton presents the options
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