StarHub is fourth company to apply for .brand
02 February 2012
Edward Conlon, London
An Asian telecoms company is now only the fourth brand owner to publicly declare an intention to apply for a new gTLD after saying yesterday that it wants .starhub
StarHub, a company based in Singapore, said the gTLD will allow consumers to use websites such as tv.starhub, broadband.starhub and mobile.starhub.
"We believe the .starhub top-level domain will deliver clear marketing and advertising benefits to StarHub. We also anticipate potential search engine optimisation benefits by operating a more relevant naming system," said Oliver Chong, StarHub's assistant vice president of brand and...
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