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As the use of celebrities to promote products and services booms, Jeff Van Hoosear of Knobbe Martens Olson & Bear LLP looks at some examples of successful licensing deals, and outlines the legal issues that must be considered in any successful agreement

Shanti Kumar and Neeti Wilson look at the growth of the biotech industry in India, and consider the role played by different IP rights in protecting biotech inventions

Changes to Mexico's franchise law are set to create more legal security for franchises in the future. Abraham Diaz Arceo of Olivares & Cia has a detailed look at the benefits and some of the drawbacks

Does registration of 2-D mark under Singapore's old law confer 3-D mark protection under the new law? Kevin Wong and Angeline Raj of Ella Cheong Spruson & Ferguson (Singapore) examine a recent infringement case which considered shape marks

Several changes to Argentina's IP laws guarantee rights owners better protection and enforcement against infringements. Federico Aulmann of Obligado & Cia explain

Over the last four years, the Chinese trade mark authorities and the courts have become far more willing to recognize well-known trade marks. Samson Yu and Grace Li of Kangxin Partners explain how to get the benefits on offer

Licensing arrangements provide the ability for a trade mark owner to generate revenue and capitalize on the reputation of their brands. The relationship between a licensor and licensee is, in many ways, an interdependent one. Therefore, trade mark owners carefully select licensing partners based on their reputation for quality and business acumen to ensure that the integrity of the licensor's valuable proprietary rights will be protected. Given the importance of this unique business relationship, licensors typically include language in their licensing agreements that requires the licensor's consent prior to any assignment by a licensee of the licensed rights and obligations.

MIP Brand Management Forum 2006, Great Eastern Hotel, London, UK, March 28 – 29.

Product piracy now threatens nearly every industry. Susanne Koch and Richard Dissmann of Bird & Bird examine the different means of dealing with the problem in Germany

The entire revocation of a European patent is very rare, and can take up to seven years. Jürgen Kaiser looks at the advantages of another option - filing observations while the patent is still in the examination phase