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Trademarks
Lawyers at Pinsent Masons discuss why the advent of ‘AI-free’ might be a crucial moment for brands seeking to protect their identity
March 30, 2026
Features list
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2014 was a mixed year for design decisions from the Court of Justice and General Court in Luxembourg. David Stone explains how, while the Court of Justice may have scored highly with two decisions, the General Court has some way to go in its interpretation of the EU-wide legislation -
Michael Carter, Nick Smee, Luke Kempton and Nick Cunningham analyse the implications of the Unitary Patent proposals for non-contentious matters, and recommend steps that patent owners and licensees should take now
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Final injunctions for successful parties in patent cases in Europe have generally been seen as automatic. But, as Stephen Bennett, Stanislas Roux-Vaillard and Christian Mammen explain, attitudes are evolving
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Litigants in Europe are familiar with the concept of forum shopping in patent disputes. But, as Mark Ridgway and Annsley Merelle Ward argue, the UPC promises to offer a whole new set of possibilities
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Our five cases of the year come from Australia, Germany, India, South Africa and the United States and span patent, trade mark, copyright and design law. In the following pages, we speak to those close to the action of each case and assess their impact so far
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The number of software patent lawsuits filed was down 42% in the period from July 1 to October 31 compared with the same period in 2013. This contrasts with a 28% drop in all patent lawsuits during that period
Local Insights
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Hechanova Group
Editha R Hechanova and Timothy J David of Hechanova Group outline the guidelines from the Philippine Supreme Court, which expand virtual hearings nationwide while introducing procedural safeguards, public access rules, and overseas participation provisions
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Inventa
Inês Monteiro Alves of Inventa analyses the trademark implications resulting from the acquisition of the fact-checking TV programme from the broadcaster SIC
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United Trademark & Patent Services
M Talal Farrukh Irfan Khan of United Trademark & Patent Services explores the UAE’s evolving approach to AI regulation, combining federal and sector-specific legislation, free zone frameworks, and national policy initiatives
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Hanol IP & Law
A landmark case involving the remodelling of luxury brand bags at the owner’s request has established legal principles on the trademark implications of such services, explains Min Son of Hanol IP & Law
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Patrinos & Kilimiris
Maria Kilimiris of Patrinos & Kilimiris explains a recent decision regarding how genuine use is assessed for trademarks registered across broad categories of goods and their subcategories
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Berken IP
María Aurora García of Berken IP examines how Argentine courts are using dynamic injunctions to tackle illegal sports streaming, particularly in the context of major events such as the football World Cup
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Bird & Bird
Annika Lückemann and Jan van Dieck of Bird & Bird analyse the Unified Patent Court’s opening ruling concerning a supplementary protection certificate, highlighting procedural peculiarities, urgency considerations, and possible implications for pharmaceutical originator-generic disputes
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RNA, Technology and IP Attorneys
Ranjan Narula and Parth Bajaj of RNA, Technology and IP Attorneys analyse new obligations concerning synthetically generated information, accelerated takedown provisions, and safe harbour implications amid rising SGI-driven scams
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Tilleke & Gibbins
Loc Xuan Le of T&G Law Firm LLC (TGVN), the local associate firm of Tilleke & Gibbins, outlines key amendments to Vietnam’s Law on Intellectual Property concerning AI use of protected IP objects
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Tilleke & Gibbins
Wiramrudee (Pink) Mokkhavesa and Tanapong Pongburanakit of Tilleke & Gibbins say Thai courts’ evolving approach to criminal intellectual property damages enables brand owners to enhance return on investment in raids and avoid civil litigation