Just before the 2010 New Year some of the big Russian banks received a notification from their colleague, the Eastern Express bank, to the effect that the words Christmas, New Year, Vacation can be used only after signing a licence agreement. Eastern Express registered the words as trade marks and decided to improve its business by collecting royalties from the other banks using those words. The marks were registered in relation to bank and insurance services, and also services connected with evaluation of real estate and works of art.