Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Cookies Settings

Sena Yaşaroğlu

Moroğlu Arseven

2026_IP Stars Rising Star.png
Position: Senior Associate
Rating:
  • Rising star
Practice Areas:
Trade mark
Unfair competition
Anti-counterfeiting
Jurisdictions:
Industry Sectors:
Fashion & luxury goods
FMCG
Retail
Automotive
Languages:
Turkish
English
Biography

Sena Yaşaroğlu has over 10 years of experience in intellectual property law, focusing on the protection, enforcement and commercialization of trademarks, plant variety rights, domain names, copyrights and unfair trade practices, as well as regulatory compliance. He advises domestic and international clients across a broad range of industries, helping them protect and maximize the value of their intellectual property assets.

A significant part of his practice involves anti-counterfeiting work. He has led nationwide market clean-up operations and raids, managed criminal proceedings, and overseen the seizure of counterfeit goods. Sena works closely with customs authorities to suspend infringing goods in transit and regularly represents clients in training programs organized by the Ministry to increase awareness of intellectual property rights.

He also has extensive litigation experience, handling infringement, unfair competition and invalidation actions, and advising clients throughout all stages of disputes, from negotiations through to court proceedings. In addition, he advises on regulatory compliance matters related to the Turkish Food Codex and advertising law, providing guidance before product launches and marketing campaigns and representing clients before regulatory authorities.

Key practice areas
  • Copyright & related rights
  • Intellectual property
  • Trade mark
Sector expertise
  • Agriculture
  • Automotive
  • Electronics
  • FMCG
  • Music
Education/Alumni
  • LLB, Law Bahçeşehir University 2013
Association/network memberships
  • Union des Fabricants (UNIFAB)
Bar Admissions
  • Istanbul Bar Association 2015
Address:
Abdi İpekçi Caddesi Park Binası 19-1,
İstanbul, 34367,
Turkey
Tel:+90 2123774700 Email:Contact this practitioner Website:https://www.morogluarseven.com/