Expert Analysis

In the second and final part of this series, Beverley Potts and Jens Matthes of Allen & Overy provide more tips on IP litigation strategies as the UK prepares to leave the EU

IP offices and courts should take a reality-driven approach to bad-faith trademark filings, argues Gregor Versondert, director and assistant general counsel at Procter & Gamble

Despite facing unprecedented e-commerce challenges stemming from COVID-19, brand owners have at least one reliable weapon in their armoury – Section 337 at the ITC, say Ben Horton and Kelley Gordon of Marshall, Gerstein & Borun

Yuji Orita and Toshihiro Nakane of NGB IP Research Institute examine who is leading the 5G patent race and in which countries it is being run

Batur Oktay is head of IP at Starbucks and manages teams in both Seattle and Shanghai. He has worked at the company for 19 years, watching its meteoric rise to a brand with 17,000 stores in 82 countries. He tells Sanjana Kapila about the history behind the ‘Starbucks’ trademark, what he does to relax after work and the growing role of patents in the business.

Diarmuid De Faoite, communication and marketing manager at AIPPI, explores the World Congress which took place virtually this year due to the COVID-19 pandemic but still provided attendees with the opportunity to network