lead position
Trademarks
From seller vetting and proprietary screening technology to brand collaboration and industry partnerships, Temu explains how its intellectual property enforcement programme combats infringement on its marketplace
August 10, 2026
Features list
-
The articles in this year's edition of Managing IP's Asia-Pacific IP Focus reflect a dynamic IP landscape in the region. It is clear countries in this part of the world are engaging with key concerns relating to all areas of IP.
-
Despite failing to clarify several pressing issues, a new resolution from the Russian Supreme Court seeks to harmonise the diverse approaches taken by lower courts in IP cases, as Darya Ermolina and Dmitry Grachyov of Baker McKenzie explain -
Ina vom Feld and other partners at Simmons & Simmons consider how courts across Europe take the proportionality requirement in the Enforcement Directive into account when deciding whether to grant a final injunction
-
Amid changing technology trends, more rare earth metals are required to meet our needs – and patent protection may be one solution. Chris Hamer and Laura Clews of Mathys & Squire report
-
Despite some problems, particularly with its implementation, Argentina’s new trademark opposition system is likely to be a force for good, say Martin Chajchir and Juan López Mañan of Marval O’Farrell & Mairal
-
Nicola Dagg, Daniel Lim and Katie Coltart of Kirkland & Ellis consider the modern challenges firms face to develop and retain young, talented lawyers and the all-round benefits of an empowering working culture
Local Insights
Sponsored by
Vivien Chan & Co
Anna Mae Koo and Owen Tse of Vivien Chan & Co examine how trademarks, personality rights, and AI regulations can help celebrities and influencers combat deepfake impersonation in China
Sponsored by
Gün + Partners
Selin Sinem Erciyas of Gün + Partners examines whether the EU Pharma Package’s expanded Bolar exemption aligns with the TRIPS Agreement, drawing lessons from Türkiye’s long-standing pharmaceutical patent jurisprudence
Sponsored by
HANOL ClassHankyul IP & Law
A recent case establishes that commercial considerations outweigh genus or species factors when assessing similarity between goods designated in trademark applications and protected crop varieties, says Min Son of HANOL ClassHankyul IP & Law
Sponsored by
INLEX
Igor Charles and Théo Coquis of INLEX analyse a Paris Judicial Court ruling confirming that trademark exhaustion applies to bundled genuine products where the original packaging remains unaltered
Sponsored by
Inventa
Vera Albino of Inventa explores how Portuguese wine producers use seemingly offensive names rooted in local history and folklore, and why trademark law often permits their registration
Sponsored by
Inspicos
Peter Koefoed of Inspicos examines how the EPO Enlarged Board of Appeal referral G 1/26 could clarify the application of G 1/24 when assessing the allowability of amended patent claims under the EPC
Sponsored by
RNA, Technology and IP Attorneys
Ranjan Narula and Eeshani Sharma of RNA, Technology and IP Attorneys examine how the Exide v Amara Raja dispute confirms Indian courts’ willingness to protect distinctive product get-up and restrain lookalike packaging
Sponsored by
Saint Island International Patent & Law Offices
Amanda Y S Liu of Saint Island International Patent & Law Offices examines a ruling that clarifies the boundaries of when well-known trademarks can secure cross-class protection despite strong consumer recognition
Sponsored by
Tilleke & Gibbins
The new legislation signals a shift towards proactive platform responsibility and infringement prevention, write Linh Duy Mai and Diep Thi Bich Le of T&G Law Firm LLC (TGVN), the local associate of Tilleke & Gibbins
Sponsored by
Spoor & Fisher
Duncan Maguire and Paul Ramara of Spoor & Fisher explain how Tanzania’s recently introduced trademark recordation system now accepts ARIPO and foreign registrations, while national filings remain the strongest enforcement tool