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US: top trademark cases and practice tips from 2018

Ellie Mertens, New York


Managing IP rounds up 2018’s top trademark cases, which dealt with issues ranging from third party use to secondary meaning, and includes lawyer analysis on their impact

Mission Product Holdings v Tempnology

The case deals with a circuit split on the fate of trademark licences when licensors go bankrupt. The Sunbeam approach treats the bankruptcy as breaching the contract and allows the licensee to retain its rights,...


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