Trade Markshttp://www.managingip.com/RSS.aspx?FeedID=2112©2013 Managing Intellectual Property60Trade MarksUK IP firm EIP opens San Diego officehttp://www.managingip.com/Article/3208517/UK-IP-firm-EIP-opens-San-Diego-office.htmlTue, 21 May 2013 13:07:00 GMTWildeng joins Bryn Aarflothttp://www.managingip.com/Article/3206233/Wildeng-joins-Bryn-Aarflot.htmlWed, 15 May 2013 16:54:00 GMTInterview: new INTA chief executive Etienne Sanz de AcedoFollowing the retirement of INTA executive director Alan Drewsen this summer, Spanish-born Etienne Sanz de Acedo will take over as chief executive officer from July 1. At present Sanz de Acedo is head of communications for the Office for Harmonization in the Internal Market (OHIM). He spoke to Alli Pyrah about his goals for INTA and the challenges that lie ahead. http://www.managingip.com/Article/3204922/Interview-new-INTA-chief-executive-Etienne-Sanz-de-Acedo.htmlMon, 13 May 2013 12:32:00 GMTA global strategy on grey goodsPreventing parallel imports requires knowledge not just of local IP law, but consumer and contractual law as well. Five authors from five jurisdictions lay out their local strategyhttp://www.managingip.com/Article/3195499/A-global-strategy-on-grey-goods.htmlWed, 08 May 2013 16:30:00 GMTCuba joins TRIPs complaints over Australia's plain packaging ruleshttp://www.managingip.com/Article/3202501/Cuba-joins-TRIPs-complaints-over-Australias-plain-packaging-rules.htmlWed, 08 May 2013 10:15:00 GMTFood brands: avoid getting burnedThe image rights of celebrity chefs and the trademark issues involved in launching a food-themed reality TV show were among the topics considered at a panel discussion during INTA's Annual Meeting yesterday.http://www.managingip.com/Article/3202405/Food-brands-avoid-getting-burned.htmlWed, 08 May 2013 03:03:00 GMTAvoiding mistakes in the Trademark ClearinghouseThe impending rollout of new gTLDs has concerned rights owners, but yesterday's panel at INTA's Annual Meeting, New gTLDs: Brand Strategies in Cyberspace, gave tips on how to use the Trademark Clearinghouse (TMCH) and the Uniform Rapid Suspension (URS) system to help protect marks online.http://www.managingip.com/Article/3202404/Avoiding-mistakes-in-the-Trademark-Clearinghouse.htmlWed, 08 May 2013 02:55:00 GMTHalliburton: A brand full of energySue Windham of Halliburton, based in Carrollton, Texas, spoke to James Nurton about trademark and copyright work, how to help employees monitor counterfeiting and why responsiveness in outside counsel is key.http://www.managingip.com/Article/3202376/Halliburton-A-brand-full-of-energy.htmlWed, 08 May 2013 00:32:00 GMTAre you an ambush marketer?At yesterday’s session on ambush marketing, lawyers and advertisers argued for a balanced approach to the problem, because many brand owners will find themselves on both sides of the debate.http://www.managingip.com/Article/3202374/Are-you-an-ambush-marketer.htmlWed, 08 May 2013 00:29:00 GMTNine alternatives to the billable hourWith in-house counsel under pressure to rein in legal budgets, outside firms are increasingly being asked to offer corporate clients alternatives to the traditional model of the billable hour.http://www.managingip.com/Article/3202373/Nine-alternatives-to-the-billable-hour.htmlWed, 08 May 2013 00:27:00 GMTNew INTA CEO to push global expansionEtienne Sanz de Acedo will become INTA’s new Chief Executive this summer. One of his first priorities, he told INTA Daily News yesterday, is to expand the organization’s activities into developing markets.http://www.managingip.com/Article/3202372/New-INTA-CEO-to-push-global-expansion.htmlWed, 08 May 2013 00:25:00 GMTEU and US pursue trade dealNothing highlights the varying attitudes to IP around the world like trade negotiations. In an interview with the INTA Daily News yesterday, Anders Jessen of the European Commission talked through the multiple trade deals Europe is in the process of negotiating, and explained how cultural and intellectual differences drive such agreements. http://www.managingip.com/Article/3202370/EU-and-US-pursue-trade-deal.htmlWed, 08 May 2013 00:23:00 GMTWhere will plain packaging rules land next?Plain packaging for tobacco products has been implemented in Australia, and its impact on trademark rights could extend to other jurisdictions and even industries. Peter Leung explains.http://www.managingip.com/Article/3202366/Where-will-plain-packaging-rules-land-next.htmlTue, 07 May 2013 23:54:00 GMT The best and biggest online INTA toolsINTA’s Global Trademark Research platform is expanding, with Industry Perspectives and Practitioner Checklists. Simon Crompton explains all the things on offer to INTA members.http://www.managingip.com/Article/3202365/The-best-and-biggest-online-INTA-tools.htmlTue, 07 May 2013 23:52:00 GMTImproved protection for IP owners in Latin AmericaTrademark holders will gain increased protection in Latin America and the Caribbean as a result of several international treaties. Alli Pyrah reports.http://www.managingip.com/Article/3202364/Improved-protection-for-IP-owners-in-Latin-America.htmlTue, 07 May 2013 23:45:00 GMTInterview – ARIPO Director General Fernando dos Santos “During my mandate, I want ARIPO to be more and more feasible for member states, customers and rights owners. I want more ownership in the secretariat as the organization grows and I want to develop our relationships with international organizations.” That was how new ARIPO Director General Fernando dos Santos described his vision for the association to the INTA Daily News yesterday.http://www.managingip.com/Article/3202063/InterviewARIPO-Director-General-Fernando-dos-Santos.htmlTue, 07 May 2013 15:25:00 GMTFive tips for trademark administrators and paralegalsNo matter where they are in their careers, trademark administrators and paralegals can always use a few more organization tools. http://www.managingip.com/Article/3202062/Five-tips-for-trademark-administrators-and-paralegals.htmlTue, 07 May 2013 15:24:00 GMTINTA past, present and the futureAt yesterday’s Opening Ceremony, outgoing Executive Director Alan Drewsen said goodbye, while President Toe Su Aung highlighted INTA’s achievements and laid out plans to continue INTA’s push to strengthen its international presence and to tackle Internet infringementhttp://www.managingip.com/Article/3202061/INTA-past-present-and-the-future.htmlTue, 07 May 2013 15:23:00 GMTAre you ready for the Big Bang?The Internet is about to experience a Big Bang, with an explosion in the number of top-level domains (TLDs) from about 300 to what could be 1500 over the next few yearshttp://www.managingip.com/Article/3202058/Are-you-ready-for-the-Big-Bang.htmlTue, 07 May 2013 15:22:00 GMTJerry Jones, Dallas Cowboys: The business of brandingWhen Jerry Jones bought the Dallas Cowboys NFL franchise in 1989, the first thing he did was identify what he could monetize. “It was the brand,” he said yesterday in a keynote address at the INTA Annual Meeting. “You take the passion, tradition, entertainment value and visibility and go to town with the brand.”http://www.managingip.com/Article/3202056/Jerry-Jones-Dallas-Cowboys-The-business-of-branding.htmlTue, 07 May 2013 15:20:00 GMTRole play demonstrates the pitfalls of social media“And, action!” declared Lisa Iverson of Neal & McDevitt, as she kicked off a session on social media yesterday morning at INTA's Annual Meeting in Dallashttp://www.managingip.com/Article/3202060/Role-play-demonstrates-the-pitfalls-of-social-media.htmlTue, 07 May 2013 15:20:00 GMTPreserving brand integrity: Heather Foster, FossilHeather Foster, assistant general counsel for Richardson, Texas-based Fossil, spoke to Alli Pyrah about handling a global portfolio, dealing with trademark protection in China, and tackling the misuse of brand names in social mediahttp://www.managingip.com/Article/3201741/Preserving-brand-integrity-Heather-Foster-Fossil.htmlTue, 07 May 2013 01:15:00 GMTCloud computing: The issues of a developing technologyIn recent years an increasing number of hot topics at the INTA Annual Meeting have concerned not trends in jurisprudence, or the issues of emerging industries, but the ways in which different media have forced practitioners to take a fresh look at their practice. http://www.managingip.com/Article/3201740/Cloud-computing-The-issues-of-a-developing-technology.htmlTue, 07 May 2013 01:07:00 GMTWhat's next for geographical indications?Peter Leung reviews the latest discussions on the relationship between geographical indications and trademarks, ahead of today's session.http://www.managingip.com/Article/3201738/Whats-next-for-geographical-indications.htmlTue, 07 May 2013 00:52:00 GMTAround Asia in three weeksNext year’s INTA Annual Meeting in Hong Kong will be the first in Asia and demonstrates the growing importance of the region. What is INTA doing to promote the interests of trademark owners there?http://www.managingip.com/Article/3201737/Around-Asia-in-three-weeks.htmlTue, 07 May 2013 00:48:00 GMTSpotlight shines on Africa“We’re now at a time when Africa is in the spotlight again, and trademarks are right at the forefront,” says Brenda Kahari, of BW Kahari in Zimbabwe. Growing investment, demand for minerals and natural resources and new trade opportunities are combining to increase interest in Africa—and in protecting IP rights.http://www.managingip.com/Article/3201736/Spotlight-shines-on-Africa.htmlTue, 07 May 2013 00:34:00 GMTRole play explains the pitfalls of social media"And, action!" declared Lisa Iverson of Neal & McDevitt, as she kicked off an INTA session on social media yesterday morning. Structured as a role play involving a fictional social media site - Grab-U - and two outside counsel, the session took attendees through problems such sites have with defamatory posts, IP infringement and inappropriate content.http://www.managingip.com/Article/3201728/Role-play-explains-the-pitfalls-of-social-media.htmlMon, 06 May 2013 12:09:00 GMTWhat kind of negotiator are you?At the advanced mediation training held during INTA’s Annual Meeting, trademark practitioners from all around the world gathered to discuss how to break down obstacles to compromise by understanding the motivations and thought processes of the parties. http://www.managingip.com/Article/3201475/What-kind-of-negotiator-are-you.htmlMon, 06 May 2013 04:37:00 GMTInterview - Soumit Roy of Whole Foods MarketSoumit Roy, global transactional counsel for Austin, Texas-based Whole Foods Market, talks to Alli Pyrah about the value of relationships, building an umbrella brand and the difference between a luxury brand and being "best in class."http://www.managingip.com/Article/3201474/Interview-Soumit-Roy-of-Whole-Foods-Market.htmlMon, 06 May 2013 04:32:00 GMTPrepare now for Australia’s new opposition systemRecent amendments in Australia will make opposition proceedings quicker, but also more expensive, with more work needing to be done upfront.http://www.managingip.com/Article/3201473/Prepare-now-for-Australias-new-opposition-system.htmlMon, 06 May 2013 04:24:00 GMT