Managing Intellectual Property

Watchdog takes aim at online ads

01 September 2010

James Nurton, London

Online marketing in the UK, including on social networks such as Facebook and Twitter, is to be regulated by the Advertising Standards Authority

From March 1 next year, the rules in the Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing will apply to all businesses that carry out online marketing in the UK, including in non-paid-for...



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