IP Clinic: Do I need a lawyer to register my trade marks?
I am starting a business and want to expand to only a few countries. The process for registering a trade mark in those countries looks simple. Should I do it myself?
Many large and successful businesses start from small roots.
Until a solid income stream is established, financial resources
will typically be tight. Under these circumstances, there can
be a temptation to try to save money by undertaking as many
administrative tasks and processes as possible without calling
upon professional advisers. However, IP protection is a complex
area which is increasingly integral to the success of many
modern businesses. If the issue of IP protection is poorly
handled at the outset, this can have serious financial
consequences for a new business.
While there is always a balance to be struck between the
cost of obtaining professional advice and the perceived benefit
to the business, the cost of obtaining objective and practical
advice (which would ordinarily be given by an IP professional
during the initial discussion with the client) should not be
prohibitive for most businesses. An experienced IP
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