NOVEMBER 2007
Maximize your technology licensing opportunities
In September, Managing IP organized a web seminar on the latest trends in technology licensing in association with Greenberg Traurig. James Nurton reports
| One-minute read |
| Licensing of complex technologies, especially software, is becoming more and more widespread – and, for many businesses, essential – while technological and business trends such as software-as-a-service, open source and virtualization will pose new challenges for licensing specialists. In a web seminar at the end of September, licensing specialists looked at the likely impact of some of these trends and also discussed two influential US Supreme Court decisions from the past year: MedImmune on licensees' ability to challenge patents and Leegin on vertical price restraints. Finally, they discussed the licensing and partnering opportunities for technology-based businesses arising from the European Commission's Framework Programme 7. |
As the straw poll of participants in Managing IP's recent web seminar on trends in technology licensing shows, the subject is becoming more and more important for international businesses (see chart 1). Yet, as the four panellists in the web seminar discussed, there are important developments in business, the law and sponsorship that will affect the strategies of both licensors and licensees in the coming years.
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