One of the factors that is considered by trade mark tribunals in the United States when determining whether there is a likelihood of confusion between two marks is a comparison of the goods sold under the marks at issue. The test for trade mark infringement does not require that the goods sold under the respective marks be identical, or that they are even competitive. Rather, the test requires a relatedness between goods (or services) such that the products (or services) would be likely to be encountered by the same consumers in situations that would cause the mistaken belief that the products originate from the same source or that there is some association or connection between them. The determination, therefore, often yields different results based on specific facts.