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  • Making your mark the nontraditional way
    There are signs that it is becoming easier to register nontraditional trademarks. But how useful are they for brand owners? A session at today's INTA Annual Meeting compares practice in China, Europe and the United States, reports Emma Barraclough.
    May 09 2012
  • Why ambush marketing is winning
    For now, ambush marketing is winning. Not because the law isn’t strong enough to prevent brands from hijacking physical events, but because the media by which consumers watch those events has broadened so much.
    Managing IP Correspondent, May 09 2012
  • Plan your brand extension
    Lawyers whose clients want to extend their brand need to ask themselves four key questions, said John Joseph Cheek, Caterpillar Inc., at a session during the INTA Annual Meeting yesterday.
    May 09 2012
  • INTA Annual Meeting speakers discuss GIs and Italian food
    “We now hand over to Paola Gelato of Studio Legale Jacobacci to talk about geographical indications in Italy. And I warn you, anyone that skipped lunch is going to find this difficult,” said chair Jaroslaw Kulikowski of Kulikowska & Kulikowski in Poland in yesterday’s session, Appellations d’Origine: Made in Europe. And so it proved.
    Managing IP Correspondent, May 09 2012
  • Beware unregistered marks in the EU
    Companies outside Europe could be forgiven for thinking that trademark law around the EU is relatively harmonized, given the EU-level directives and Community trade mark system. Attendees at the Regional Update session on Europe yesterday were reminded, however, that that is not the case with unregistered marks.
    Managing IP Correspondent, May 09 2012
  • Annual Meeting attendees get a pan-Asian lesson in fighting fakes
    TV shows called Surfer Dudes and Bull Run, an actor named Crad Ditt and an apparel business called Lami: a recipe for financial success or a trademark law headache?
    May 09 2012
  • INTA Annual Meeting attendees flock to discuss keyword ads
    More than 1,400 attendees crowded into a session on keyword advertising yesterday, where Rosetta Stone counsel John Ramsey and other panelists shared their frustrations about the issue and also faced tough questions about the proper legal approach.
    May 09 2012
  • ICANN offers gTLD refund
    ICANN’s Board has decided to offer a full refund to any gTLD applicant that withdraws its application before the applied-for new strings are revealed.
    May 09 2012
  • INTA’s Unreal campaign challenges teens
    “Who has downloaded music?” asked Christopher Robertson of U.S. Customs and Border Protection. “I promise I’m not going to take any names.” At this, nearly everyone raised a hand. The better question, perhaps, was who hadn’t illegally downloaded music.
    Managing IP Correspondent, May 09 2012
  • Analysis: What the SAS ruling means for computer programs
    Computer programs cannot be protected by copyright under the EU’s Software Directive, but could be eligible for protection under other European laws
    May 08 2012
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