New Zealand

2026

“CreateIP are able to put us in touch with overseas litigation teams easily. Happy with their service.”

“CreateIP has consistently provided sound strategic advice on filing and protecting our IP across multiple territories. Their transparent approach to costs, timelines, and potential challenges in different jurisdictions enables us to manage our expenditure in the most effective and informed way.”

“CreateIP is highly professional, well organised, and consistently responsive, communicating in a timely and clear manner to ensure our brands are fully protected across all areas of activity.”             

"CreateIP’s advisory service is distinguished by its ability to integrate legal, commercial, and strategic considerations into practical advice that can be acted on at board and executive level.”

“CreateIP’s advisory service provides confidence that IP decisions are not only legally sound, but commercially and strategically coherent."

“Easy to deal with. Provides high quality work.”

“Efficient, smart and cost effective. Personable and knowledgeable. Strategically smart and works well with our organisation.”

“Genuine, engaged, informative, effective.”

“The advisory team at CreateIP operates collaboratively and with strong continuity. Advice is consistent over time, well documented, and aligned with prior strategy, which is critical for long term IP stewardship rather than isolated transactional advice.”

“Responsive, expert advice, cost effective and practical.”

“The advisory team are very experienced, clever and professional. We don't feel like we are being ‘sold’ products and services, instead it is more of a partnership where they work with us to give us the best protections we need in a pragmatic manner.

“The CreateIP admin and service team take all of the worry out of the process for us. It is comforting to know that the CreateIP team have our backs and will chase us up and remind us when stuff has to be done.”   

“The team at CreateIP, particularly Rachel Colley, has been exceptionally effective in providing expert IP legal services. Their extensive knowledge and experience have enabled us to establish a comprehensive and robust intellectual property strategy for our media brands.”

“Their approach isn’t just reactive, it’s strategic. They develop litigation pathways that align with business objectives, weighing risks, costs, timelines, and outcomes in a way that supports sound commercial decision-making.”        

“They are a great team of ‘real’ people. They are very good at helping us navigate the sometimes confusing ‘dark art’ of IP law and process.

“They are knowledgeable, accurate and swift to reply.”

“They work with excellent international partners, reflecting their ability to maintain high standards and deliver a consistently high quality of service across all aspects of our IP activity.”

“Very responsive, very efficient, gives us clear options and information to help us make decisions, keeps us informed of progress.         

“Very responsive, listens to our requests, very professional.”

Rachel Colley

“Her diligence, expertise, and depth of knowledge have been exemplary. She communicates all aspects of the process, including risks, challenges, and costs, in a clear and practical manner that ensures we receive strong value and well-informed guidance to protect and defend our intellectual property on a global stage.”

“Her extensive experience, transparency, and integrity give us complete confidence in recommending her to other companies seeking trusted IP advice and protection.”

“She brings a rare combination of technical depth, commercial judgement, and strategic clarity. She has a strong ability to step back from the immediate legal question and frame IP issues in the context of broader business objectives, risk tolerance, and future optionality. This makes her advice especially valuable in situations involving growth, investment, partnerships, or potential disputes.”

“Her advice is consistently clear, structured, and well-reasoned. She can explain complex IP concepts in a way that is accessible to non-specialists, while still retaining the necessary legal and technical precision. This enables informed decision making rather than defensive or overly conservative outcomes.”

“I value her pragmatic approach. Rather than defaulting to theoretical best-case positions, she provides balanced assessments of risk, cost, and likely outcomes, allowing clients to prioritise effectively and deploy resources where they have the greatest impact.”

2026

“Ease of contact, quick responses, good updates to any progress and excellent explanations to technical issues.”

“I appreciate Minter Ellison’s IP litigation team for their strategic approach and deep expertise in handling complex disputes. I find their advocacy skills and commercial awareness particularly impressive, as they consistently deliver clear and pragmatic advice.”

“I appreciate their familiarity with both local and international filing requirements, as well as their use of technology to streamline administration and keep me informed. Their approachable and client-focused attitude makes the process straightforward and efficient for me.”          

“I find their communication clear and their recommendations practical, and I appreciate their understanding of my industry and commercial drivers. Their holistic approach ensures that the advice I receive is not only legally sound but also aligned with my broader business strategy.”

“I like that Minter Ellison’s IP filing, prosecution, and administration team pays meticulous attention to detail and proactively manages IP portfolios. They provide comprehensive support throughout the registration process, making sure that deadlines are met and applications are thoroughly prepared.”

“I value Minter Ellison’s IP advisory team for their depth of knowledge and their ability to provide commercially relevant, strategic advice. They are excellent at identifying risks and opportunities, helping me to maximise the value of my IP assets.”

“Knowledgeable of our business and IP portfolio.”

“Professional and available anytime. Very transparent and everything is treated with high importance.”

“Quick responses, explanations that non-lawyers can understand, good background information for very technical questions.”    

“Quick turnaround times. Practical, business minded approach. Technical expertise."

“Their experience across various industries gives me confidence in their ability to manage both high-profile and technically challenging cases. I also value their responsiveness and collaborative working style, which ensures that litigation strategies are closely aligned with my business objectives.”       

“They are extremely responsive, competent and give pragmatic legal advice.”