Practice Areas:
Copyright & related rights
Trade mark strategy & counseling
Trade mark litigation
Jurisdictions:
Industry Sectors:
FMCG
Life sciences
E-commerce
Gaming
Food & beverage
Languages:
Romanian
English
Biography
Ana-Maria Baciu is a regulatory and intellectual property lawyer with more than 25 years of experience advising clients across a wide range of industries, including retail, FMCG, gaming and gambling, IT, e-commerce, and life sciences. Renowned for her innovative outlook, she has demonstrated a forward-thinking approach throughout her career, both as an intrapreneur and entrepreneur. In previous roles, she established the first dedicated intellectual property, consumer protection, and gambling law teams within a major Romanian law firm. She is independently recognized as one of the leading practitioners in the Romanian market.
A licensed European trademark and design attorney, Ana-Maria advises clients on the full spectrum of intellectual property matters. Her expertise encompasses both contentious and non-contentious work, including disputes concerning the validity of intellectual property rights, trade mark, design and patent infringement claims, plagiarism cases, rebranding strategies, intellectual property transactions, rights transfers, licensing and franchising arrangements, portfolio management, complex intellectual property due diligence, filing and prosecution strategies, and anti-counterfeiting initiatives.
In the gaming and gambling sector, Ana-Maria advises operators, suppliers, industry stakeholders, and relevant associations on regulatory and operational matters, including representation before the National Gambling Office.
She has also developed significant expertise in the life sciences sector, particularly advising pharmaceutical manufacturers on compliance and regulatory matters. In addition, she is highly active in consumer protection and retail-related issues, regularly engaging with trade associations and public authorities, including the Consumer Protection Authority, on matters affecting businesses that interact directly with consumers.
A regular contributor to specialist publications and a lecturer on artificial intelligence, intellectual property, social media, digital matters, gaming, and gambling, Ana-Maria also delivers tailored intellectual property training programs to multinational corporations.
Year joined firm: 2019
A licensed European trademark and design attorney, Ana-Maria advises clients on the full spectrum of intellectual property matters. Her expertise encompasses both contentious and non-contentious work, including disputes concerning the validity of intellectual property rights, trade mark, design and patent infringement claims, plagiarism cases, rebranding strategies, intellectual property transactions, rights transfers, licensing and franchising arrangements, portfolio management, complex intellectual property due diligence, filing and prosecution strategies, and anti-counterfeiting initiatives.
In the gaming and gambling sector, Ana-Maria advises operators, suppliers, industry stakeholders, and relevant associations on regulatory and operational matters, including representation before the National Gambling Office.
She has also developed significant expertise in the life sciences sector, particularly advising pharmaceutical manufacturers on compliance and regulatory matters. In addition, she is highly active in consumer protection and retail-related issues, regularly engaging with trade associations and public authorities, including the Consumer Protection Authority, on matters affecting businesses that interact directly with consumers.
A regular contributor to specialist publications and a lecturer on artificial intelligence, intellectual property, social media, digital matters, gaming, and gambling, Ana-Maria also delivers tailored intellectual property training programs to multinational corporations.
Year joined firm: 2019
Client feedback
"She listens and she's empathetic first of all. [She] applies her in-depth knowledge to your details."
"She is simply stellar. A lawyer that listens to hear and translates my precise thought and business objectives into feasible legal outcome."
"Ana Maria is just great. Very professional partner to work with. She gave us very reliable advise and kept her calm in difficult situations."
Key Practice Areas
- Copyright & related rights
- Designs
- IP transactions
Sector Expertise
- E-commerce
- FMCG
- Gaming
- Pharmaceutical
- Retail
Education / Alumni
- Law Degree, University of Bucharest Law School
Association / Network Memberships
- INTA
- AmCham Romania
- MARQUES
Bar Admissions
- Bucharest Bar
Address:
Tel:+40 722 256 758
Email:Contact this practitioner
Website:https://baciupartners.ro/ana-maria-baciu/
AFI Lakeview Building, 301-311 Barbu Vacarescu Street, 7th Floor, Bucharest, 020276
Romania
Related Practitioners
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Adina Bădărău is a European Trademark and Design Attorney and a National Patent Attorney. Complementing her legal qualifications, she also holds a degree in Chemistry. -
Ileana Nicolescu-Decsei specializes in dispute resolution, with a particular focus on intellectual property disputes, especially patent and copyright litigation. Her expertise also extends to media law, freedom of expression, and reputation management matters.