Webinar – Real-world wins from brands using online brand protection
Managing IP is part of Legal Benchmarking Limited, 4 Bouverie Street, London, EC4Y 8AX
Copyright © Legal Benchmarking Limited and its affiliated companies 2024

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Webinar – Real-world wins from brands using online brand protection

Sponsored by

article banner@4x.png

Join MIP and Red Points at 5pm BST (6pm CEST) on June 27 2024 to hear how your company can protect its intellectual property despite an increase in counterfeiting, as demonstrated through case studies involving well-known brands

As new marketplaces continue to emerge and an increasing number of third-party sellers flood the market with counterfeit goods, the issue of protecting your brand has become more challenging and critical than ever before. Companies often proactively register their intellectual property as a defensive measure, but effective enforcement in the global market demands more than just legal protection.

This webinar will delve into practical use cases presented by industry experts, highlighting specific challenges encountered by real-life brands and the strategies they employed to combat the ‘whack-a-mole’ effect.

The following areas will be covered by Daniel Shapiro and Jana Miles Paskova, respectively Red Points’ senior vice president of brand relationships and strategic partnerships, and senior enterprise customer success manager:

  • Case studies from well-known brands dealing with large issues concerning counterfeiting and impersonation;

  • Learning how companies navigate the complexities of protecting their intellectual property in a global marketplace;

  • Discovering how AI is revolutionising brand protection, boosting online enforcement and offline litigation, and making strategies more effective and expansive; and

  • How to develop practical strategies and innovative approaches that you can apply to safeguard your brand.

Do not miss out on this opportunity to transform your brand protection efforts into a robust and proactive strategy. Register now to secure your place!

more from across site and ros bottom lb

More from across our site

The FRAND rate is only 5 cents higher than the per-device rate determined at first instance in 2023
We provide a rundown of Managing IP’s news and analysis from the week, and review what’s been happening elsewhere in IP
Nearly four months after joining Crowell & Moring, Edward Taelman reflects on starting afresh, new clients, and firm culture
Firms discuss the ebb and flow of life sciences IP work and explain how they help professionals pivot between specialities
Mercedes-Benz, Dolby Laboratories, and Panasonic discuss the merits and drawbacks of the USPTO's terminal disclaimer proposal
In-house counsel believe Chinese domestic firms are becoming as sophisticated as international firms, but they may not shift their portfolios just yet
The Court of Appeals for the Federal Circuit is looking to renew a ban that has prevented Judge Pauline Newman from hearing cases
The list of the top representative firms at the UPC may yield few surprises but their success did not come free
The German firms have accounted for 26% of all infringement actions, while US corporations appear interested in litigating at the forum, a report has revealed
Vincent Brault tells us how he fits kitesurfing into his lunchtime routine and why IP is no longer seen as ‘nerdy’
Gift this article