European IP firms to join forces

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2025

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

European IP firms to join forces

merger-comp.jpg

The Brandit and Ports Group combination will have 11 offices and aim to create a European ‘powerhouse’

Brandit, an intellectual property consultancy, is to merge with Swedish brand protection company Ports Group, it can be revealed.

The new combination will expand its focus on cyber-related IP issues and domain names.

Ports Group, which has offices in Gothenburg, Stockholm and Malmö, is known for its expertise in domain name portfolio management. Brandit has offices across Europe and beyond – it recently launched in Norway and Turkey – and is a full-service IP consultancy firm.

The combined firm will have 11 offices in Europe and Turkey.

Magdalena Bonde, Ports Group chief executive (CEO), will lead the new company. Jesper Knudsen, Brandit’s current CEO, will become global managing partner.

Knudsen told Managing IP that the merger was not expected to result in redundancies but was a growth rather than a cost-cutting exercise.

“The goal is to create a leading European IP powerhouse,” he said.

The companies will retain their own branding for the time being but have hired an external consultant to advise on any potential name change.

Knudsen told Managing IP that Brandit had been approached several times in recent months but that, until now, it had rejected those opportunities.

“We have to be honest about what areas we are strong in and where we still need work. If you look at the services we both offer, in each area where we are weak, they are strong, and vice versa.”

Last year, Managing IP revealed that Brandit was to be the first European IP firm to launch a metaverse office.

more from across site and SHARED ros bottom lb

More from across our site

To mark the EUIPO having processed five million EUTM and REUD applications, Managing IP speaks to the most prolific representatives to uncover how they stay at the top of their game
The merger marks Rouse’s second M&A deal within a month, and will provide access to Arnold & Siedsma’s UPC offering
Simon Tønners explains why IP provides the chance to work with some of the most passionate, risk-taking, and emotionally invested clients
The co-leaders of the firm’s new SEP practice group say the team will combine litigation and prosecution expertise to guide clients through cross-border challenges
Boasting four former Spruson & Ferguson leaders and with offices in Hong Kong and Singapore, the IP firm aims to provide fast, practical advice to clients
Partners at three law firms explain why trade secrets cases are rising, and how litigation is giving clients a market advantage
Delegates at a conference unpicking the UK’s relationship with the UPC are hopeful of strengthened UK involvement – so should we all be
News of a litigation funder suing its co-founder and a law firm over trade secrets infringement, and a strategic hire by Womble Bond Dickinson were also among the top talking points
Managing IP’s parent company, LBG, will acquire The Lawyer, a leading news, intelligence, and data-driven insight provider for the legal industry, from Centaur Media
In major recent developments, a team of partners broke away from Taylor Wessing to form their own firm, while Kilburn & Strode made a strategic UPC hire
Gift this article