Exclusive: Peppa Pig owner slams 'groundless' Vietnam lobbying

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2025

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Exclusive: Peppa Pig owner slams 'groundless' Vietnam lobbying

Peppa story-comp.jpg

The claims come after the Vietnamese government was told that YouTube’s policies have caused damage to the maker of the ‘Wolfoo’ cartoon

The Peppa Pig franchise owner has written to the Vietnamese government in response to ministers being asked to stop YouTube from taking down allegedly infringing material, it has been revealed this week.

In a letter sent to several departments, including the Ministry of Information and Communication and the Ministry of Science and Technology, UK-based eOne described requests by the Vietnam Digital Communications Association (VDCA) as “totally groundless and unreasonable”.

The entertainment company said ministers had essentially been told to intervene in Google and YouTube’s international copyright policies.

The letter said: “While we are not speaking on behalf of YouTube, we learned from YouTube's terms of service that any right holders (including eOne) have the right to file a complaint, requesting for removal or blocking of a content from the platform if the right holder believes that the distribution of that content infringes upon their rights.”

It also clarified that at no time had eOne attempted to claim ownership of any Wolfoo episodes, which are produced by SConnect, a company embroiled in a trademark and copyright dispute with eOne.

It added: “It is our strong belief that SConnect's request to the ministers are totally groundless and unreasonable. Any disagreements or disputes on the issues is not an administrative but a civil matter that should be resolved by a competent court.”

Earlier this month, the VDCA – an industry body focused on protecting and developing digital technology – said it had contacted YouTube-owner Google and the Vietnamese government on behalf of video maker SConnect.

The VDCA claimed that eOne’s takedown requests related to SConnect’s Wolfoo cartoon, and the subsequent acceptance of said requests, were causing heavy damage.

The dispute forms part of an ongoing battle between eOne and SConnect. In January, eOne sued SConnect at the England and Wales High Court. It alleged copyright and trademark infringement and passing off.

SConnect is the creator of various YouTube shows, including Wolfoo, which features a cartoon wolf and its friends.

In its submissions, the VDCA asked the government to consider the “heavy damage” SConnect was suffering from intermediaries such as YouTube and Facebook acting on takedown requests.

It suggested that the status quo of both companies should remain intact until a formal ruling from the High Court.

It also wrote to Lien Nguyen, a Vietnam-based senior policy adviser at Google, asking YouTube to support SConnect’s business operations in Vietnam.

Managing IP has contacted the VDCA for comment.

more from across site and SHARED ros bottom lb

More from across our site

Edward Russavage and Maria Crusey at Wolf Greenfield say that OpenAI MDL could broaden discovery and reshape how clients navigate AI copyright disputes
The UPC has increased some fees by as much as 32%, but firms and their clients had been getting a good deal so far
Meryl Koh, equity director and litigator at Drew & Napier in Singapore, discusses an uptick in cross-border litigation and why collaboration across practice areas is becoming crucial
The firm says new role will be at the forefront of how it delivers value and will help bridge the gap between lawyers, clients and tech
Qantm IP’s CEO and AI programme lead discuss the business’s investment and M&A plans, and reveal their tech ambitions
Controversial plans were scrapped by the Commission earlier this year after the Parliament had previously backed them
Lawyers at Spoor & Fisher provide an overview of how South Africa is navigating copyright and consent requirements to improve access to works for blind and visually impaired people
Gillian Tan explains how she balances TM portfolio management with fast-moving deals, and why ‘CCP’ is a good acronym to live by
In the eighth episode of a podcast series celebrating the tenth anniversary of IP Inclusive, we discuss IP Ability, a network for disabled people and carers active in the IP profession
The longest government shutdown in US history froze ITC operations, yet IP practices stayed steady as firms relied on early preparation and client communication
Gift this article