Canada proposes new trade mark legislation

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Canada proposes new trade mark legislation

Christian Paradis

Canada’s Minister of Industry, Christian Paradis, has introduced legislation that would crack down on counterfeits, redefine the term trade mark and allow for so-called divisional trade mark applications, among other changes

Christian Paradis

Bill C-56 had its first reading in the House of Commons on Friday. Among the most significant changes it proposes is a new definition of a trade mark that would recognise non-traditional marks, including colour, smell, taste and texture marks, as well as confirm the registrability of sound and hologram marks, according to Smart & Biggar/Fetherstonhaugh.

Specifically, the legislation defines the word trade mark as "a sign or combination of signs that is used by a person for the purpose of distinguishing or so as to distinguish their goods or services from those of others". It is this introduction of a so-called sign concept that would allow for the registration of non-traditional marks.

The present language of the Trade-Marks Act defines a trade mark as "a mark that is used by a person for the purpose of distinguishing or so as to distinguish wares or services manufactured, sold, leased, hired or performed by him from those manufactured, sold, leased, hired or performed by others".

"The totality of changes is clearly meant to create flexibility and allow for the registration of all types of non-traditional marks but only if they are, in fact, distinctive," wrote Kelly Gill of Gowlings.

The bill would also improve border measures by granting Customs officials authority to seize and detain goods and establishing criminal provisions for infringement, with fines of up to $1 million, imprisonment up to five years, or both.

Additionally, the bill would allow for filing of certification marks based on proposed use, rather than having to wait until the mark is already in use, as applicants do now.

Divisional trade mark applications would also be permitted, allowing applicants to register for goods and services already in use without having to abandon the application for the remaining goods and services.

The bill is expected to move quickly to a second reading and then be referred to a committee where witnesses may be called to comment and amendments will be considered.

"Since the Bill was introduced by the Government, which has a majority in both Parliament and the Senate, it is expected that the Bill will pass during the current session of Parliament," said Smart & Biggar's release.

The Bill must then undergo a similar process in the Senate before receiving Royal Assent and implementation.

more from across site and SHARED ros bottom lb

More from across our site

The move marks the latest step in Temu’s push to protect brands’ intellectual property by collaborating with industry groups and enforcement agencies. Managing IP learns about a rapidly scaling strategy and two success stories
A counterfeiting crackdown targeting fake FIFA World Cup merchandise and new partner hires by CMS, HGF and Winston Strawn were also among the top talking points
Law firms need to accept the hard truth: talent migration isn't personal; it's business as usual
Judge Alan Albright is to leave his role at the Western District of Texas, and could return to private practice
Stobbs has successfully seen off a contempt of court application filed against the firm and two of its lawyers
After almost a quarter of a century, Marshall Gerstein has a new managing partner
Abbott winning another round against Sinocare and Menarini, and 'long arm' clarification on the UK's position within the UPC, were also among major developments
Maria Peyman, head of IP at Birketts, explains why the firm is adopting a ‘seamless approach’ for clients by integrating two of its practice areas
Matthew Swinn, who leads the firm’s IP practice, discusses why Mallesons is well-placed to remain a major IP force
Lawyers at A&O Shearman analyse developments regarding UPC’s long-arm jurisdiction, including its scope and jurisdictional limits
Gift this article