Madrid comes into effect in Mexico

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Cookies Settings

Madrid comes into effect in Mexico

The Madrid Protocol came into effect in Mexico today (February 19), and baking company Grupo Bimbo was the first Mexican company to file an international application

Grupo Bimbo

Mexico is the 89th member of the international trade mark system, after depositing its instrument of accession with WIPO in November last year.

International trade mark owners can now designate the country, and Mexican companies can apply to extend their trade marks to other member states.

Mexico does not have trade mark opposition proceedings, but there are proposals to introduce them.

There are also understood to be plans to permit multi-class applications, accept generic designations of goods or services and admit coexistence agreements and consents.

Former Arochi partner Miguel Angel Margáin was appointed director of the Mexican IP office last month.

more from across site and SHARED ros bottom lb

More from across our site

Julia Bishop is director of IP at Twilio in the US
Hellberg is an IP director at Essity in Sweden
Palińska is the business & IP law lead at CD Projekt Red in Poland
Teemu Itälä is head of legal and compliance for technology standards at Nokia in Finland
David Degen is senior IP counsel at Novartis, Switzerland
Demetrio Roberto Cavicchia is an IP director at Angelini Pharma in Italy
Schwitulla is the head of litigation management at Nokia in Germany
Almeida is the IP group leader at Bosch in Brazil
Amanda Luz is brand protection manager - global at Adidas in the US
Samantak Ghosh is vice president of IP at Avere Therapeutics in the US
Gift this article