Argentina: Full compensation for damage in trade mark infringement

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Argentina: Full compensation for damage in trade mark infringement

IP rights – among which is the right of the trade mark owner– enable the holder to exploit with exclusivity certain intangible assets. Every time a misappropriation or trade mark infringement takes place, the owner of the trade mark that is subject to infringement also suffers damage, due to the simple fact that a third party is using a similar or identical trade mark without their consent.

In this regard, judges must adopt a broad criterion when applying the remedy of damages, even when it is difficult to prove those damages concretely.

Obtaining full compensation for the damage caused will discourage the violation of any IP rights by infringers. When applying these laws, judges should therefore endeavour to facilitate proper damages to a greater extent in cases of infringement.

Recent decision

In that sense, it is worth mentioning the recent decision of Division I of the Federal Court of Appeals in Civil and Commercial Matters in H I v DITOYS SA on Cease of use of Trade mark of August 16 2016 that provides a good example of such facilitation.

Damages

In relation to the damages suffered, considering that the defendant made inappropriate use of the plaintiff's trade mark, the first instance judge understood that it was very difficult to accurately prove the loss on the basis of the decrease in the plaintiff's income – because this depended on multiple factors. Thus, he argued that the person that acts improperly has to take the risk of the uncertainty generated by their own action, otherwise there would be a thread of impunity around trade mark infringements.

"Once the existence of infringement has been proven, experience, case-law and doctrine affirm that the trade mark owner suffers damage. Undoubtedly, difficulties are encountered when it comes to proving the damage caused in the field of industrial property. Thus, it would be correct to start from presumed damages."

In its decision, the Court confirmed that the remedy of damages is according to law and also sustained the plaintiff's request and increased significantly the amount for damage compensation.

Daniel R Zuccherino

Obligado & Cia

Paraguay 610, 17th Floor

C1057AAH, Buenos Aires, Argentina

Tel: +54 11 4114 1100

Fax: +54 11 4311 5675

admin@obligado.com.ar

www.obligado.com

more from across site and SHARED ros bottom lb

More from across our site

Public figures are turning to trademark protection to combat the threat of AI deepfakes and are monetising their brand through licensing deals, a trend that law firms are keen to capitalise on
News of Avanci Video signing its first video licence and a win for patent innovators in Australia were also among the top talking points
Tom Melsheimer, part of a nine-partner team to join King & Spalding from Winston & Strawn, says the move reflects Texas’s appeal as a venue for high-stakes patent litigation
AI patents and dairy trademarks are at the centre of two judgments to be handed down next week
Jennifer Che explains how taking on the managing director role at her firm has offered a new perspective, and why Hong Kong is seeing a life sciences boom
AG Barr acquires drinks makers Fentimans and Frobishers, in deals worth more than £50m in total
Tarun Khurana at Khurana & Khurana says corporates must take the lead if patent filing activity is to truly translate into innovation
Michael Moore, head of legal at Glean AI, discusses how in-house IP teams can use AI while protecting enforceability
Counsel for SEP owners and implementers are keeping an eye on the case, which could help shape patent enforcement strategy for years to come
Jacob Schroeder explains how he and his team secured victory for Promptu in a long-running patent infringement battle with Comcast
Gift this article