InternationalUSRemember you can easily switch between MIP US and MIP International at any time

Trade secrets up in the air


Cloud services make storing and accessing large amounts of information easier and cheaper. This gives in-house IP counsel the perfect opportunity to refresh their trade secrets strategy, argue Mark Ridgway and Annsley Merelle Ward

The "Vault of the Secret Formula" in Atlanta, Georgia contains what is undoubtedly the world's most famous trade secret – the 125-year old recipe for Coca-Cola. While the lock and key approach might work for some, the reality for most businesses is that, to be useful, their confidential information must be made available to their often globally distributed workforce. Cloud computing addresses this need, by making corporate information available to the necessary people anywhere, anytime. However, this raises the potential of a fundamental disjoint between trade secret protection and cloud technology. But is this mismatch real or illusory? Certainly the move to the cloud is not without its dangers, but the question for IP counsel is how big are the risks and how best can they be managed?...


Please log in to read the rest of this article.

New to Managing Intellectual Property? Take advantage of one week’s FREE access and become a Managing IP member today. It’s free to join and the benefits start straight away.

Already registered?

Please make sure you log in to read the rest of the article.

Log in

Join us now

Gain 7 days FREE access when you register now.

Join here

profile

Managing IP

ManagingIP

ManagingIP profile

RT @WIPO: Next week: Standing Committee on the Law of #Patents. Draft agenda and documents: https://t.co/SSgwtG7Vmi. #SCP24

Jun 24 2016 02:11 ·  reply ·  retweet ·  favourite
ManagingIP profile

2/2 Having said that, the indications are it could be a long time before we know about details of impact on IP (eg conversion of EU rights)

Jun 24 2016 01:49 ·  reply ·  retweet ·  favourite
ManagingIP profile

All our #Brexit coverage is at https://t.co/jpv4cq8XeF - bookmark the page as it will be updated as we get more info & analysis 1/2

Jun 24 2016 01:48 ·  reply ·  retweet ·  favourite
More from the Managing IP blog


Read this year's INTA Daily News - published daily by Managing IP direct from the INTA Annual Meeting in Orlando


null null null
null null

May 2016

North America awards: details and photos of the winners

Celebrating outstanding work in IP in the United States and Canada at our annual dinner in Washington DC



Most read articles

Supplements