Peter Gustav Olson

Born and raised in the US, but living in Denmark for many years, Peter is both a US (Washington, DC) and Danish attorney. Highly knowledgeable in the practice and procedures of the EUIPO Boards of Appeal and the General Court, he supports US companies seeking to develop and maintain European rights, and has won numerous cases, including on procedural grounds.

A capable negotiator and expert in conflict matters, his clients appreciate his ability to avoid potentially lengthy and costly litigation action while helping them navigate increasingly complex European registrations and international designations. With over 30 years’ of experience within intellectual property, Peter works across a range of sectors but has significant experience working with IT and software companies. An early practitioner in the online space, Peter has been involved in the registration and conflict resolution of domain names for over 25 years.

He has been recognised as an IP STAR by Managing IP.