Anton Persson is a consultant specialised in intellectual property law, with a particular focus on trademarks, design, digital law, and domain names. He advises Swedish and international clients on a broad range of IP matters, including design protection, clearance searches, online monitoring, IP policy, and marketing law. His work consistently combines strong legal expertise with a practical and business-oriented perspective, ensuring that clients receive advice that is both precise and commercially relevant.
Anton Persson holds a Master’s degree in Business Law and has completed two Master’s theses in the field of intellectual property and patent law, which has provided him with a solid academic foundation. This knowledge is applied pragmatically in his daily work, where he offers guidance on disputes, licensing issues, and enforcement strategies. His international experience, including an exchange semester at Reykjavík University, adds further depth and adaptability to his practice.
Prior to his current role, Anton Persson began his career at Groth & Co as a legal intern, where he handled cease-and-desist letters, disputes, and litigation cases. His commitment, analytical ability, and sound judgement quickly became evident, establishing him as a trusted adviser within the firm. Since then, he has grown into a valued consultant known for managing complex projects with precision and efficiency.
Anton Persson is highly appreciated by clients for his attentive and service-minded approach. He takes time to understand each client’s unique needs and goals, tailoring his advice accordingly. His clear and effective communication fosters long-term relationships built on trust. Among colleagues, he is described as supportive, reliable, and collaborative – qualities that make him an integral part of the team.
Year joined firm: 2022
- Master’s degree with a specialisation in Business Law, Linköping University, 2022
