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Key practice areas
Copyright - foreign firms
Intellectual property
Patent - foreign firms
Trade mark - foreign firms
Trade mark
Patent
Firm overview

About Us

Rouse was established in the UK in 1990, and is recognised as a global Intellectual Property leader operating as a closely integrated network with more than 1000 people working out of 43 offices in 19 countries.

We focus exclusively on IP, from strategic consulting, patents and trade marks through to domain names, copyright, designs and geographical indications. And we’re experts in providing services for each stage of their life cycle.

We have a deep understanding of all jurisdictions around the world and a strong focus on more challenging markets such as Africa, Asia, the Middle East and Russia. Most importantly, we’re passionate about IP and enjoy working with clients who share that passion. We put clients at the heart of our business and build long standing relationships. From large multinationals that want our scale, quality and professionalism, to start ups that value our entrepreneurial spirit, the companies we work with come from a broad range of sectors with diverse business interests and needs.

The Rouse Difference

Rouse prides itself on its quality and professionalism, but we have also always dared to be different. We don’t believe that all firms should be the same. That’s why we’ll always challenge the traditional way of doing things if we think another way is better.

It also means we don’t just advise on the law - in many countries we help define and shape it. We have a practical, pragmatic and “unstuffy” approach, with teams of professionals who work closely together across functions and geographical borders in a non-hierarchical, creative and results-oriented environment.

Rouse people are full of energy and enthusiasm. We are passionate about IP, our business and our people, and we genuinely enjoy what we do. We believe that having fun provides a happier, more productive working environment.

The Rouse Network

“International reach, local expertise”

Whatever your needs, in whatever country, we have either an established Rouse office or a long standing relationship with a local firm.

All our offices have both local and international experts that have bilingual capability. Where we don’t have an office we have a relationship with a local firm that we believe offers the best service for our clients and is the best fit for the Rouse culture and and the best service for our clients. Working with Rouse internationally means you can have one point of contact as well as a team of people around the world supporting you in the necessary jurisdictions.

The Rouse Network consists of local subsidiaries of Rouse International Limited and closely aligned but independent firms which work seamlessly together on engagements. Which elements of work are done by which entity depends entirely on the country in which work is carried out, in compliance with relevant legal and regulatory provisions.

 

Practice Areas & Sector Specialisations

Sector Expertise

  • Automotive
  • Construction & Materials
  • E-Commerce
  • Electronics & Semiconductors
  • Entertainment
  • Publishing & Media
  • Fashion & Luxury Goods
  • FMCG & Retail
  • Financial Services
  • Food & Beverage
  • Green Technology
  • ICT & Software
  • Life Sciences & Chemistry
  • Pharmaceuticals

 

 

Address:
Unit 1601 Central Tower, China Overseas Plaza
No.8 GuanghuaDongli, Jianguomenwai Avenue
Beijing 100020
Tel:+86 10 8632 4000 Fax:+86 10 6569 3039 Email:Contact Us Web Address:http://www.rouse.com

IPS Sponsored

  • Sponsored by Rouse
  • Sponsored by aera
2026 Edition
Patent - foreign firms
Tier 2
14 firms ranked
View full list

Tier 1

Bird & Bird
5 practice areas
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Tier 2

Baker McKenzie
9 practice areas
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DLA Piper
14 practice areas
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Rouse
6 practice areas
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Tier 3

AWA
4 practice areas
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Deacons
15 practice areas
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Hogan Lovells Cadwalader
9 practice areas
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Orrick Herrington & Sutcliffe
7 practice areas
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Spruson & Ferguson
4 practice areas
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Trade mark - foreign firms
Tier 1
14 firms ranked
View full list

Tier 1

Baker McKenzie
9 practice areas
View full profile
Hogan Lovells Cadwalader
9 practice areas
View full profile
Rouse
6 practice areas
View full profile

Tier 2

AWA
4 practice areas
View full profile
Bird & Bird
5 practice areas
View full profile
DLA Piper
14 practice areas
View profile

Tier 3

Deacons
15 practice areas
View profile
Simmons & Simmons
7 practice areas
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Spruson & Ferguson
4 practice areas
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Vivien Chan & Co
8 practice areas
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Wilkinson & Grist
4 practice areas
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Other Notable Firms

Gowling WLG
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Loeb & Loeb
5 practice areas
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S&O
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Overview

Rouse, in association with Lusheng Law Firm, stands out for its capability to provide comprehensive solutions to clients throughout the entire IP value chain in China, including IP litigation, patent and trademark portfolio management, strategic IP consulting, as well as digital and commercial advertising. 

Notable soft IP practitionersHatty Cui, Linda ChangAmanda Yang, and Melanie Zhu. 

 
 
Testimonials

2026

"Rouse is widely recognized as a top-tier IP firm, particularly renowned for handling complex domestic and cross-border IP disputes. Their team is very professional and results-driven, making them a trusted partner for challenging several types of matters."

"Rouse has managed our trademark portfolio in China for over 16 years. They are one of the most professional IP teams we have worked with. Their filing and prosecution services are efficient, strategic, and tailored to our long-term brand development goals."

"Rouse adopts a 'general client manager' model, where a lead principal oversees all matters across different jurisdictions and practice areas for the same client. This ensures consistent service quality, strategic alignment, and accountability. "

Melanie Zhu

"She deeply understands our business and provides advice that aligns with our long-term brand strategy. Under her leadership, our trademark registration success rate is well above industry average."

 

2025

"I think Rouse deserves my recommendation as a reliable IP partner on trade mark work and other IP related work. Working with Rouse means we're not just getting professional legal services, but also a reliable partner we can grow with.”

“In today's complex and ever-changing market, this sense of trust is invaluable. Rouse's expertise in the field, coupled with their efficient and reliable service, has consistently exceeded our expectations.”

"It is extremely difficult to find a firm that is reputable and trustworthy. I find my contacts at Rouse to be both."

"Rouse has always provided an extremely high touch practice, offering expert knowledge applied to individual cases. They are amazing to work with and excel at providing top-tier service and reasonable rates.”

"Rouse is always willing to help. They are quick to respond and provide clear advice."

"The leaders are experienced and intelligent IP lawyers that understand, and take into consideration, the business needs and strategy of our company.”

"Their expertise, pricing, and partners."

“They run a stellar practice that constantly delivers on results."

“Their stellar reputation speaks for itself. We are more than satisfied with their contributions and would gladly refer Rouse to other businesses. We are confident they'll provide excellent legal services to anyone who works with them."

“They are kind and wonderful people to work with."

"They are professional and responsive, with efficient communications also good results are delivered."

"They are responsive, competitively priced, and can be trusted to deal with the work in the client's best interests. They always go the extra mile."

"Very commercial, clear and responsive."

"We had a quite long working experience with Rouse. We think the team is trusted."

Linked Reviews
Patent

Case studies show the firm helps clients from various sectors, including consumer goods, entertainment, telecommunication and manufacturingwith patent prosecution and litigation.

Trade mark

Case studies show the firm represented leading health and nutrition corporation in a trade mark dispute case against a local infringer. 

Sunny Su explains how her team overcame challenges with orchard evidence collection to secure a favourable plant variety decision from China’s top court
Tech leads at three IP service groups discuss why firms need to move away from off-the-shelf AI products and adopt custom solutions
Tilleke & Gibbins topped the leaderboard with four awards across the region, while Anand & Anand and Kim & Chang emerged as outstanding domestic firms
The merger marks Rouse’s second M&A deal within a month, and will provide access to Arnold & Siedsma’s UPC offering
Only a few international law firms have made a mark in Australia’s IP market, but Rouse entering the field could be a sign of changing times
The 105-year-old IP firm Wrays and related business Aperture Insight will join Rouse but operate independently
A $110 million US verdict against Apple and an appellate order staying a $39 million trademark infringement finding against Amazon were also among the top talking points
Clients are divided on what externally funded IP firms bring to the table, so those firms must prove why the benefits outweigh the downsides
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