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Key contacts
Shareholder: Michelle Lee
Quick facts
Firm - Year of Establishment

2021

Number of Partners

4

Total Number of IP Practitioners

12

Languages Spoken at the Firm

English, German, Italian, Hebrew, Mandarin, Hindi

Network Memberships

IPTA, IPSANZ, APAA, IPO, AIPLA, INTA

Key practice areas
Trade mark
Patent
Patent prosecution
Trade mark - patent & trade mark attorney firms
Firm overview

GLMR is the IP Boutique of choice for complex strategy advice in Australia. GLMR is a team of experienced, senior Patent and Trademark Attorneys who are passionate about providing personalized, value-added services in a broad range of technology areas. They assist both local and international clients by taking the time to understand their needs and provide advice in practical and cost-effective ways. The attorneys are IP Strategists for businesses not just prosecution attorneys.

A favorite of clients, GLMR are always there for you. A large software company commented: “you are an amazing ally that’s always there for us. Much appreciated!””. A large general practice law firm commented: "Insightful and professional intellectual property lawyers and attorneys. I highly recommend engaging GLMR not only due to their level of professionalism, knowledge and dedication to clients, but also due to their genuine interest and care for their clients and their matters.". A large accounting firm commented: "GLMR understands the unique intellectual property challenges their clients face. Their attorneys go above and beyond in providing tailored expert advice in relation to all your patent, design, and trademark needs. The personalized guidance and exceptional service provided by GLMR make them an invaluable partner."

GLMR provide a full range of services in relation to patent, design, and trademark rights in Australia, New Zealand and the South Pacific with specialist attorneys in Medical Devices, Software/Computing, Telecommunications, Control Systems, Robotics, Material Structures, Military and Engineering. As an independent firm, run the old-school way, GLMR’s mission is to put the client first. Every time. The GLMR attorneys get results where others tumble.

ESG and diversity achievements

GLMR take pride in acting for many ESG clients often pro bono. We understand that often ESG businesses do not get the funding they deserve, and we are delighted to help them along the path of making a better world for all.

The GLMR attorneys and staff are all from different country backgrounds. We are proud of our diverse histories and enjoy celebrating our individual cultures with our colleagues and clients.

Practice Areas & Sector Specialisations

Key IP Areas

Patent, Patent contentious, Patent prosecution, Trade mark, Designs, Trade mark contentious, Trade mark prosecution, Intellectual property (contentious), Intellectual property (prosecution), IP transactions

Key Sector Expertise

Aerospace, Aerospace, Agriculture, Artificial intelligence, Automotive, Chemical, Computer technology & services, Construction & materials, Defence, E-commerce, Electrical, Electronics, Fashion & luxury goods, Financial services, Food & beverage, Furniture, Gaming, ICT & software, Industrials, Instruments, Internet, Logistics, Manufacturing, Mechanical, Medical device, Mining, Nanotechnology, Not-for-profit, Oil & gas, Optics & photonics, Renewable energy, Retail, Robotics, Semiconductors, Technology hardware, Telecommunication, Transport, Universities & research, Utilities, Sports, FMCG

Address:
Suite 604, Level 6, 46 Market Street
Sydney
2000
Tel:+61272089500 Email:Contact Us Web Address:https://glmr.law
2026 Edition
Patent prosecution
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Trade mark - patent & trade mark attorney firms
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Overview

GLMR is a relatively new IP firm in the Australian market, and is notable for its expertise in a broad range of technology areas. GLMR has successfully represented a variety of clients, from startups to multinational corporations. 

Notable patent practitionersEdward Genocchio, Michelle LeeDavid Müller-Wiesner and Simon Reynolds. 

Testimonials

2026

"The GLMR team has outstanding experience and knowledge and continously delivers high quality advice to our clients."

"Highly responsive with succinct advice."

"Provides commercially relevant advice."

"We primarily engage GLMR for patent and design matters across a wide range of technological fields. The team demonstrates a strong ability to grasp the fundamental technical concepts underpinning each innovation, which greatly facilitates the filing and prosecution process.

Their clear understanding of the core inventions ensures that applications are handled smoothly and strategically from the begining. When office actions arise, they are well-prepared to respond effectively and to protect our clients’ interests in the best possible manner.

In addition, deadlines are carefully monitored and managed, and the team is consistently responsive, enabling us to act promptly whenever required."

"We particularly value that their advice is clear, strategic, and well-considered, enabling us to make informed decisions at each stage of the process. They are also proactive in identifying potential risks and opportunities, and they provide thoughtful recommendations on how best to protect and strengthen our clients’ IP positions.

Their responsiveness and effective communication also enable us to address issues promptly and move matters forward without delay."

"GLMR Australia stands out for its rare combination of deep technical IP expertise and sharp commercial judgment. Their team understands not only the legal framework, but also the realities of product development, manufacturing, and global market entry—particularly for IP-driven consumer and industrial products.

They are highly strategic in litigation matters, clear and pragmatic in their advice, and exceptionally responsive. What sets them apart is their ability to translate complex IP risk into clear business decisions, allowing us to move quickly and confidently. They feel like a true extension of our leadership team rather than an external legal provider."

"Glmr Australia provides a highly efficient and well-managed IP filing and prosecution service. Their team is proactive, commercially aware, and consistently accurate in managing domestic and international portfolios. Communication is clear, deadlines are reliably met, and their advice is practical and aligned with business objectives. We have strong confidence in their administration and portfolio management capabilities."

"GLMR Australia provides clear, commercially focused IP advice grounded in strong technical expertise. Their team is pragmatic, responsive, and effective at translating IP risk into actionable business guidance, supporting confident decision-making across product development and market expansion."

Edward Genocchio

"Edward is a skilled practitioner with a strong understanding of the subject matter and the tasks he handles. As a patent attorney, he possesses a solid technical understanding of a broad range of industries, which makes him a strong advisor and strategist. Additionally, he genuinely cares about his clients' interests. He always puts himself in his clients’ shoes and thinks of the best solutions and well-thought-out alternative options to address the legal challenges his clients face."

"Ed provides clear, strategic, and commercially grounded IP advice. He has a strong ability to distil complex IP issues into practical recommendations, is highly responsive, and consistently demonstrates sound judgment in both advisory and contentious matters."

Simon Reynolds

"Provides clear instructions for patent prosecution matters. A pleasure to work with. "

 

2025

"Extremely responsive and practical."

"The in-depth engagement and timely responses and felt like they treat my company like their own. They take the time to explain everything in detail."

“There is no stone left unturned. Their drafting is clean and elegant, their strategy is whole and aligned to our company strategy.”

"They are good lawyers and good people."

"Very professional and work at a high speed."

"We love the speed at which the GLMR teamwork, and the accuracy with which they work.

“We've managed to increase the rate of patenting 4x in just one year of working with GLMR. They also demonstrate excellent value for money, going the extra mile always to get the result we need."

Linked Reviews
Patent
 

Case studies show the firm assisted clients in several significant disputes. For instance, the firm has prepared opinions and pre-trial work with respect to the alleged infringement of Yeti drink bottles by a local company. Other clients include AMS Australia and Mascot Engineering Group. 

Trade mark
 
 

Case studies show the firm successfully enforced Doric Products' unregistered trade dress rights in a particular shade of blue against Reliable Building Materials. Other clients include Alchin Long Group and Glass Hardware Australia. 

4 results4 results
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