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Highlights from INTA’s biggest ever meeting

Nearly 10,000 trade mark practitioners registered for the INTA Annual Meeting in San Diego this week. Managing IP was there to record what was said, heard and seen

INTA Daily News 2015For the 13th year running, we published the official INTA Daily News newspaper, You can download all five issues (PDF versions), or read all the substantial articles online. Articles are also available to read on the new Managing IP iPad and iPhone app.

Among the most popular articles were:

San Diego Annual Meeting breaks records

Get ready for alternative fee arrangements

How courts are interpreting transformative use

INTA welcomes EU trade mark reform deal

ARIPO opens for e-filing

Understand the power of brands – Opening Ceremony

INTA and WIPO to collaborate on dispute resolution

What can your IP attaché do for you?

INTA Board approves plain packaging resolution

Practitioners v Professors goes two rounds

Surf’s up in mock trade mark trial

INTA and IPOPHL sign MoU

Latin American offices highlight user-friendly trends

Sucks billboard - John EastwoodThere were also interviews with INTA President J Scott Evans and CEO Etienne Sanz de Acedo, profiles of WIPO, OHIM, KIPO, JPO and USPTO and in-house profiles of Stephen Coates (Twitter), Jeremy Kaufman (Fox), Jill Abasto (Qualcomm) and Danielle Criona (Roll Law Group).

Download and view the PDFs to see the popular vox pop interviews, Twitter (#inta15) roundup and photos from many of the INTA and affiliate receptions.

Away from the formal sessions, one of the big talking points was the visibility of the .sucks gTLD, which was being promoted to registrants by a mobile billboard (photo, left, by John Eastwood), handouts and free condoms. Was it effective if ruthless marketing by registry NIC, or nothing more than trade mark extortion? No doubt we will be reporting much more about .sucks in the weeks to come.

INTA - MIP boothThe Exhibition Hall was also busy, and Managing IP’s booth (right) provided copies of our silver anniversary issue, supplements, handbooks and a chance to meet our editors. We were also offering those listed as IP Stars the opportunity to have their photo taken and featured on the magazine’s cover.

Next year the INTA Annual Meeting will be in Orlando, Florida from May 21 to 25. In the meantime, the Leadership Meeting in November will be in Panama City. Read our preview to find out more about both events.

Were you at the INTA Annual Meeting? What were your highlights? Submit your comments below!

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