Managing IP survey: The changing role of the trademark counsel

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2026

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Managing IP survey: The changing role of the trademark counsel

Trademark-thumb

Managing IP is seeking views from in-house trademark lawyers on the changing nature of their role and what they think about it

Trademark

You can take the survey here.

The role of the in-house trademark counsel is evolving rapidly.


Five or 10 years ago, counsel focused mainly on ‘traditional’ trademark tasks such as searching and filing. But in 2019, they are more likely to be taking on new responsibilities.


We are looking to gain and share insight on how the in-house trademark counsel role is changing, what those affected think about it, and how they see things shaping up in the next five years.


Don’t miss the chance to have your say.


The surveyshould take no longer than three minutes to complete. The more responses we receive, the more illuminating the final report will be.

The results will be entirely anonymous, but if you do wish to discuss your thoughts in more detail, a journalist will get in touch.

more from across site and SHARED ros bottom lb

More from across our site

The four-partner addition includes A&O Shearman’s former co-head of global IP litigation
A settlement involving Disney and another ruling concerning a lawyer’s request for access to documents were also among the big developments
Merchant & Gould's managing partner explains why the firm launched a Boston office and why it brought on board a local boutique
The model covers court-guided settlements, submissions-led determination of infringement and validity issues, and provides leeway for the court to determine a FRAND rate during negotiations
Tie up between Belgium-based firms will create an outfit with almost 30 UPC representatives, and a tier one-ranked patent disputes team
Blank Rome’s launch in West Palm Beach, marked by the arrival of two IP partners, comes in response to rising demands from technology clients
Abion says it has brought on board Matt Serlin as its first US hire to meet client demand for ‘full circle’ trademark and domain name services
News of Health Hoglund joining Sisvel and the Delhi High Court staying a $2.2 million decree in favour of Philips were also among the top talking points
The firm is continuing its aggressive IP hiring streak with the addition of partner Matthew Rizzolo
Pantech counsel Shogo Matsunaga speaks exclusively to Managing IP about how his team proved Google’s unwillingness, and ultimately secured a landmark SEP settlement
Gift this article