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Leaders in intellectual property law for 100 years. We are the trusted IP partner of choice for organizations around the world. We provide sound legal guidance and inventive IP solutions to power business—for start-ups, Fortune 500 companies, and everything in between. Banner Witcoff’s Shared Values Statement Banner Witcoff is a law firm dedicated to providing premier intellectual property services to clients of all sizes and across all sectors. We seek to create and enforce, and—in the process—enhance, the value of our clients’ IP assets. The firm believes that its clients, from marquee corporations to start-ups, all deserve creative and strategic guidance in developing and protecting the brand equity of their IP assets. To achieve the goal of being the firm of choice for innovative companies that understand and seek to maximize the value of their intellectual property, Banner Witcoff commits to values that attract and foster attorneys and staff who share in clients’ quests for market leadership. To that end, we are committed to: recruiting and empowering attorneys and staff of the highest caliber, who value diversity and inclusion for the expanded creative thinking and contributions those attributes foster; attracting self-starters seeking a meritocracy that rewards creativity and loyalty with opportunity and the support of collaborative, like-minded people, while encouraging participation in the life and culture of the firm beyond simply producing billable hours; delivering service that is satisfying, flexible and customized to its individual client’s needs;using appropriate technology to maximize the efficiency and cost-effectiveness of its service delivery processes; and maintaining an open, transparent and participatory workplace, one to which attorneys and staff happily make career-long commitments. PROTECTING IP. PROPELLING BUSINESS. Our tagline is a direct reflection of our brand promise. We use our extensive knowledge of IP law to better our clients’ businesses, and we work in partnership with them, our success becoming theirs.

As this is my first issue of Managing IP as editor, I want to start by saying hello to all our readers. It's great to be here at what is an exciting time in the IP world, and I hope that this magazine – as with all of the Managing IP content – is interesting and useful to you.

A senior judge saying ‘bullshit’, a mental health and wellbeing focus, and tributes to inspirational figures who passed away are among Managing IP’s most-viewed articles in the last 10 years

The UPC must be careful to maintain an equal gender balance among its judges after a spate of appointments weighed heavily in favour of men

Senior counsel from MasterCard, Veritas, NetApp and Dechert explain that childcare and mentorship have been the biggest hurdles in their careers this year

After two decades at Kass International, Geetha Kandiah discusses the lessons that shaped her career, building an inclusive regional firm, and AI opportunities

O’Brien Jones, a women-owned, boutique patent law firm, has added Elizabeth Burke and Louis Troilo as members.

Sabine Agé of Hoyng Rokh Monegier in France talks about her career in IP law, diversity in the French legal market, most memorable client matter, and life outside work

The shortlist for the fifth annual Euromoney Legal Media Group Europe Women in Business Law Awards has been announced. For the 2015 nominees, please see below.