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Simon Tracey

Bear & Wolf IP

2026_IP Stars IP Star.png
Position: Partner
Rating:
  • Trade mark star
Practice Areas:
Intellectual property
Trade mark
Designs
Jurisdictions:
Industry Sectors:
Publishing
Hospitality & leisure
Film & music
Food and beverage
Biography

A heavy hitter in the world of intellectual property, Simon has advised a broad range of famous brands and cultural icons on a range of complex trade mark, design and copyright issues around the world. He focuses on providing clear, concise strategic advice, no matter how complex a case is.

Recent matter/case highlights
  • EU trade mark counsel for an array of acclaimed US music artists.
  • Acting for Assos of Switzerland in its appeal before the General Court relating to the extent to which a contested EUTM's repute or degree of recognition is relevant in opposition (and cancellation) proceedings at the EUIPO.
Education/Alumni
  • MA Cantab, Cambridge University
Association/network memberships
  • INTA
  • ECTA
  • Marques
Bar Admissions
  • Danish Bar (Registered European Lawyer)
Address:
7th Floor, 32 Blackfriars Road
London SE1 8PB
United Kingdom
Email:Contact this practitioner Website:https://bearandwolf.co.uk/#team

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