Editha R. Hechanova leads the intellectual law practice of the HECHANOVA Group comprising of Hechanova & Co., Inc. an intellectual property consulting firm handling trademark and patent prosecution, copyright, domain name registrations, product registration, valuation, searches, other non-contentious aspect of IP where she is President/CEO. The contentious IP practice is handled by the other member firm, Hechanova Bugay Vilchez & Andaya-Racadio which specializes in enforcement, litigation, alternative dispute resolution, licensing corporate, immigration law and taxation. Editha graduated from the University of the East with a business degree, major in Accounting, magna cum laude. She is a Certified Public Accountant. She obtained her law degree from the Ateneo de Manila University, and a Certificate in Strategic Business Economics from the University of Asia and the Pacific.
She is a Certified Patent Valuation Analyst (CPVA) by the Business Development Academy based in New Jersey, USA. She is the President of the Association of PAQE Professionals, Inc. consisting of those who passed the Patent Agent Qualifying Examination conducted by the IPOPHL. She is currently the Vice-President of the IP Collegium, an organization of IP experts in the ASEAN region, India and Brazil, sponsored by the Japan Institute for Promoting Invention and Innovation (JIPII). She is the Asia Pacific sub-committee chairperson of the Trademark Office Practice Committee (TOPC) of the International Trademark Association (INTA) for 2024-2025.
Editha Hechanova has been cited by the Asia Business Law Journal Philippines Top 100 Lawyers for 2019-2024; AsiaLaw as leading lawyer in IP in the Philippines from 2002-2018 and as Distinguished Practitioner for 2021-2024; ASIA IP Expert from 2013-2023, IP Star from 2014- 2023, Who’s Who Legal Trademarks from 2012-2023, Edition of World Trademark Review 1000 as the World’s Leading Trademark Professional for Enforcement and Litigation, and Prosecution and Strategy.
Year Joined Firm: December, 2005
Education/Alumni: Certified Public Accountant & Lawyer
Network Memberships
- INTA
- AIPLA
- ECTA
- MARQUES
- FICPI
- LESI
- PTMG
- IP COLLEGIUM
- JIPA
