Greg Daines, vice president of client services at Lecorpio and David Sundahl, managing director of Rule 4 Consulting, will explain why managing a business’s IP is like managing its supply chain, and how you can optimise that supply chain to increase speed and costs, while at the same time maintaining quality.
The supply chain analogy is a useful one for IP managers: manufacturers have led an optimization revolution that has transformed the supply chain process and the speakers will outline the lessons that IP organizations can learn from manufacturers in how to manage their own IP supply chain.
Managing IP’s managing editor, James Nurton, will moderate the 60-minute webinar, which is free to attend. It begins at 5 pm UK time on June 10.
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