Behind the deal: Baker McKenzie talks through $58m ‘Hush Puppies’ IP sale
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Behind the deal: Baker McKenzie talks through $58m ‘Hush Puppies’ IP sale

Sukanya Sarkar
September 27, 2023
HO_Bertha_Hong_Kong_30446_HiRes(410063436.1).jpg
Bertha Ho, of counsel at Baker McKenzie

Bertha Ho, who helped the Hush Puppies owner with the sale of its IP rights in China and Hong Kong SAR, explains how to navigate complex transactions in the region

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Topics

AnalysisAsia-PacificChinaHong Kong SARMacau SARTrademarks
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Sukanya Sarkar
Senior Reporter Managing IP
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Sukanya covers all IP-related issues in Asia including trademark, copyright, patent and design matters. She has worked as an in-house counsel in the past. She is particularly interested in enforcement strategies adopted by brand owners and overlaps between different IP disciplines.
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