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Taco Bell trademark case: in-house lack appetite to follow suit

Rani Mehta
June 23, 2023
SALINA, USA - JUNE 16, 2013: Exterior view of Taco Bell brand fa
Tupungato/ Adobe Stock

Sometimes it’s better to just use generic marks instead of challenging them at the Trademark Trial and Appeal Board, say sources

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AnalysisUnited StatesTrademarksIP Strategy
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Rani Mehta
Senior Reporter Managing IP
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Rani reports on all aspects of IP in the US and the Americas, particularly trademarks and copyright. Based in New York, she covers in-house and private practice lawyers' concerns and insights into the market.
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