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Counsel: Australian TM edict could weaken big brands’ power

Sukanya Sarkar
March 29, 2023
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The High Court of Australia building

Sources say the High Court of Australia’s ruling that reputation is immaterial in trademark infringement cases could stop famous brands from muscling out smaller players

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AnalysisAustraliaAsia-PacificTrademarksIP Strategy
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Sukanya Sarkar
Senior Reporter Managing IP
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Sukanya covers all IP-related issues in Asia including trademark, copyright, patent and design matters. She has worked as an in-house counsel in the past. She is particularly interested in enforcement strategies adopted by brand owners and overlaps between different IP disciplines.
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