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IP Ones to Watch 2022: MIP recognises Maria Herlitz Sundelius at H&M

Maria Herlitz Sundelius is a legal counsel at H&M in Sweden

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Maria Herlitz Sundelius, legal counsel, H&M, Sweden

Maria Herlitz Sundelius is recognised for making the lives of her colleagues easier.

“Maria always remains calm even in heated situations and she never makes irrational, rushed or emotional decisions,” says her nominator. “She’s very dedicated and she always sees things through.”

The H&M attorney focuses on the prosecution, enforcement and litigation of two global trademark portfolios, design clearance and copyright disputes.

She is praised for her ability to explain complex matters in simple terms, her willingness to think outside the box and try new approaches, and her likability.

Herlitz Sundelius says the most interesting part of her job is the wide variety of intellectual property work her company does.

“It is very exciting to work on such a wide range of different IP challenges on a global level,” she says.

She has worked at the fashion business since 2013.

All ones to watch

All ones to watch

Rachel Armstrong is a senior counsel at Dubai Future Foundation in the UAE
Fredrika Hellberg is a trademark attorney at Essity in Sweden
Thibault Saurat is a group patent manager at Ontex in Belgium
David Degen is an IP counsel at Novartis in Switzerland
Stephanie Glyde is an IP counsel at Rio Tinto in Australia
Kinga Palińska is an IP team member at CD Projekt in Poland
Grace Du is a staff attorney at Starbucks in China
Daniela Valera is a legal assistant at Backus (part of AB InBev) in Peru
Xiaolong Meng is an IP counsel at TCL in China
Dev Narasimhan is a patent portfolio manager at CoMotion at University of Washington in the US
Ana Gouvêa Monetti is a legal counsel at Siemens in Brazil
Alix Lesage is a legal counsel at France Brevets in France
Jake Holt is a trademarks corporate counsel at Amazon in the US
Frederick Braunstein is a senior counsel at TaskRabbit in the US
Mila Misevska is an IP lawyer at Play’n Go in Malta
Hyeran You is a senior legal counsel at Samsung Electronics in South Korea
Charles Roger is a senior contract and licensing manager at STMicroelectronics in France
Mélodie Sofack is an IP legal counsel at Dassault Systèmes in France
Armin Schwitulla is a senior litigation counsel at Nokia in Germany
Guillermo Mier Y Concha Martinez is a brand enforcement manager at Red Bull in Austria
Morgan Seisson is a European patent attorney at Nestlé Institute of Material Sciences in Switzerland