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IP Ones to Watch 2022: MIP recognises Jake Holt at Amazon

Jake Holt is a trademarks corporate counsel at Amazon in the US

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Jake Holt, trademarks corporate counsel, Amazon, US

At Amazon, one of the largest and most recognisable brand names in the world, it’s hardly a surprise that there is plenty to be getting on with.

Our next nomination, Jake Holt, who is corporate counsel for trademarks at the business, certainly demonstrates this point.

Holt initially provided support to several different business units on the retail side but recently transitioned to working with Amazon Web Services (AWS) – a subsidiary of Amazon that provides on-demand cloud computing platforms and APIs to individuals, companies, and governments.

“I’ve been particularly impressed by his ability to juggle both Amazon’s and AWS’s portfolios during the transition when we were short-handed,” says Holt’s nominator.

Holt is also one of the points of contact for tax advice in the trademarks team. His nominator tells us he is leading a complex, worldwide project in which Amazon is consolidating all its trademark holdings into one business entity.

Meanwhile, we are told Holt has been a helpful informal mentor for several new hires and has assisted with training.

He is an active member of Amazon’s diversity, equality, and inclusion programme and was one of the company’s representatives at the INTA Annual Meeting 2022 in Washington DC.

Holt tells Managing IP that he thrives off providing trademark services for AWS: “It is a robust and innovative business that keeps us on our toes, requiring practical legal advice and creative problem solving.”

He adds: “I take pride in providing great customer service to my clients with thoughtful management of clearance, prosecution, and enforcement of our global trademark portfolios, as well as other copyright and IP counselling.”

All ones to watch

All ones to watch

David Degen is an IP counsel at Novartis in Switzerland
Ana Gouvêa Monetti is a legal counsel at Siemens in Brazil
Frederick Braunstein is a senior counsel at TaskRabbit in the US
Stephanie Glyde is an IP counsel at Rio Tinto in Australia
Fredrika Hellberg is a trademark attorney at Essity in Sweden
Xiaolong Meng is an IP counsel at TCL in China
Rachel Armstrong is a senior counsel at Dubai Future Foundation in the UAE
Armin Schwitulla is a senior litigation counsel at Nokia in Germany
Mélodie Sofack is an IP legal counsel at Dassault Systèmes in France
Maria Herlitz Sundelius is a legal counsel at H&M in Sweden
Guillermo Mier Y Concha Martinez is a brand enforcement manager at Red Bull in Austria
Charles Roger is a senior contract and licensing manager at STMicroelectronics in France
Grace Du is a staff attorney at Starbucks in China
Kinga Palińska is an IP team member at CD Projekt in Poland
Dev Narasimhan is a patent portfolio manager at CoMotion at University of Washington in the US
Mila Misevska is an IP lawyer at Play’n Go in Malta
Alix Lesage is a legal counsel at France Brevets in France
Thibault Saurat is a group patent manager at Ontex in Belgium
Hyeran You is a senior legal counsel at Samsung Electronics in South Korea
Morgan Seisson is a European patent attorney at Nestlé Institute of Material Sciences in Switzerland
Daniela Valera is a legal assistant at Backus (part of AB InBev) in Peru