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K-pop TM ruling could lend more power to artists

Sukanya Sarkar
August 17, 2022
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K-pop band Gfriend; credit: Jung Duo

Sources say the ruling may indicate KIPO’s shifting attitude towards protecting artists’ rights, but appellate bodies are likely to side with agencies

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AnalysisSouth KoreaTrademarks
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Sukanya Sarkar
Senior Reporter Managing IP
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Sukanya covers all IP-related issues in Asia including trademark, copyright, patent and design matters. She has worked as an in-house counsel in the past. She is particularly interested in enforcement strategies adopted by brand owners and overlaps between different IP disciplines.
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