Opinion: Why IP owners need consumer laws as backup

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Opinion: Why IP owners need consumer laws as backup

Max Walters
June 07 2022
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Giving brands the power to cite consumer protection laws may boost their enforcement efforts and get the public onside in IP wars

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United KingdomIP StrategyEuropeOpinion Jurisdictions
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Max Walters
Editor Managing IP
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Max edits Managing IP’s news and analysis and oversees the team of reporters. He also helps chair and present the publication’s events, and commissions expert comment. He reports on all aspects of IP, particularly trademark and copyright matters in Europe.
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