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In-house ponder counterfeit message shift amid worrying apathy

Max Walters
September 03, 2021
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Counsel debate how IP practitioners can realistically sway public opinion after data reveals many consumers are seemingly happy to purchase counterfeits

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Max Walters
Deputy Editor Managing IP
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Max plays a key part in editing Managing IP’s news and analysis and overseeing the team of reporters. He also helps chair and present the publication’s events, as well as commissioning expert comment. He also reports on all aspects of IP, particularly trademark and copyright matters in Europe.
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