From Taj Mahal to Montblanc: counsel debate geo trademarks

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From Taj Mahal to Montblanc: counsel debate geo trademarks

Max Walters
July 16 2021
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As the EUIPO prepares to consider whether ‘Iceland’ should be a trademark, counsel discuss the pros and cons of location-named brands

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IP StrategyNewsEuropean UnionEuropeJurisdictions
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Max Walters
Editor Managing IP
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Max edits Managing IP’s news and analysis and oversees the team of reporters. He also helps chair and present the publication’s events, and commissions expert comment. He reports on all aspects of IP, particularly trademark and copyright matters in Europe.
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