How in-house clear up consumer confusion matters
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How in-house clear up consumer confusion matters

Rani Mehta
July 09, 2021
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Sources at Starbucks, Coty and Ziff Davis reveal how using similar criteria to the courts can help them conduct challenging consumer confusion analysis

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TrademarksIP StrategyUnited StatesNewsNorth AmericaJurisdictions
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Rani Mehta
Senior Reporter Managing IP
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Rani reports on all aspects of IP in the US and the Americas, particularly trademarks and copyright. Based in New York, she covers in-house and private practice lawyers' concerns and insights into the market.
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