Practical tips following CJEU’s Kit Kat shape ruling
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Practical tips following CJEU’s Kit Kat shape ruling

Kingsley Egbuonu
September 30, 2015
Kit Kat

Shapes are difficult to register as trade marks, but brand owners do have alternative means of IP protection and can take some steps to be in a better position when facing objections to trade mark registration or maintenance

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Topics

TrademarksUnited KingdomNewsEuropean UnionEuropeJurisdictions
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Kingsley Egbuonu
Research Editor Managing IP
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Kingsley oversees the research for Managing IP’s annual awards programme and our legal guide known as IP STARS, a publication that ranks IP law firms and practitioners. His postgraduate qualifications include a master’s degree in IP from Queen Mary University of London.
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