Read the highlights from the INTA Annual Meeting

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Read the highlights from the INTA Annual Meeting

INTA day 3 165

More than 10,000 trade mark practitioners – a record – were in Orlando for the INTA Annual Meeting this week. Managing IP was there, reporting from the sessions and publishing interviews with in-house counsel, IP office officials and INTA executive team members

INTA Daily News day 3

Managing IP published the INTA Daily News newspaper in Orlando this week. You can download all five issues here.

The articles were also published on managingip.com

Some of the highlights are below:

The trademark cases to watch in the US

Top cases include In re Tam, Pro Football, and Belmora.

Whatever will be of B&B?

Trademark practitioners in the US are thinking more strategically about the Trademark Trial and Appeal Board (TTAB).

May the enforcement be with you

In-house counsel for some of the biggest names in their respective businesses shared their best strategies on enforcing brands in the digital environment in a panel.

Protecting IP in a 3D printed future

3D printing might just change everything. At least John Hornick, who leads Finnegan’s 3D printing working group and wrote 3D Printing Will Rock the World, certainly thinks so.

Tarnishment and free speech debated

Professor Glynn S. Lunney Jr. and Antoine Gautier-Sauvagnac dueled over tarnishment law in INTA’s Annual Professor vs. Practitioner Debate.

Professors debate nontraditional marks

Sound, shape and color are some of the nontraditional signs that are now accepted as trademarks in many jurisdictions. Does this stifle lawful competition and communication?

How brands can make friends and influence people online

The opportunities and dangers of brands interacting on social media were discussed in a session “Beyond Native Advertising: The Line Between Social Media Posts and Advertising”.

Make the fans your friends

Interaction via the Internet and social media has fundamentally changed the relationship between brand owners and fans in the entertainment industry, argued keynote speaker and entertainment industry executive Diane Nelson.

Last call for comments on TTAB rule changes

Gerard Rogers, Chief Administrative Trademark Judge at the Trademark Trial and Appeal Board, gave an update on the Board’s proposed rule changes during the USPTO Users’ Meeting.

Judges consider disparagement versus free speech

A session examining the interaction between trademarks and free speech included judges from three jurisdictions offering their perspectives on some hot-button issues and how their respective courts approach them.

We interviewed INTA President Ronald van Tuijl, CEO Etienne Sanz de Acedo, and Senior Director of Government Relations Deborah Cohn.

We also published profiles of the in-house counsel of Hard Rock, Perry Ellis, Office Depot and Zumba. In addition, we heard updates from IMPI Director General Miguel Margáin, IPOPHL’s new Director General Josephine Rima Santiago, and ARIPO Director General Fernando dos Santos.

Download and view the PDFs to see the popular vox pop interviews, highlights from Twitter roundup (you can see all tweets from the event with the hashtag #INTA16) and photos from many of the INTA and affiliate receptions.

IP Stars cards

The Exhibition Hall was busy. Managing IP had a booth stocked with magazines and handbooks, which also gave the chance to meet some of the 14 staff we had at the event

This year we also had a special treat for those listed as IP Stars – sets of baseball-style cards. These proved a very popular addition among the trade mark practitioners lucky enough to have their face on a card.

more from across site and SHARED ros bottom lb

More from across our site

Maria Peyman, head of IP at Birketts, explains why the firm is adopting a ‘seamless approach’ for clients by integrating two of its practice areas
Matthew Swinn, who leads the firm’s IP practice, discusses why Mallesons is well-placed to remain a major IP force
Lawyers at A&O Shearman analyse developments regarding UPC’s long-arm jurisdiction, including its scope and jurisdictional limits
Michelle Lee discusses reaching milestones at the USPTO, AI’s role in legal work, and how to empower women in tech and IP
Executive chair Matt Dixon, who reveals a new associate hire, says the firm wants to offer a realistic pathway to partnership while avoiding the ‘corporate machine’ route
Mayer Brown’s role in cardiovascular technology dispute reflects how firms are pursuing precedent-setting cases to try and guide AI and patent law
Kevin Mack, Via’s new president, emphasises the importance of collaborative licensing structures and shares how AI tools can help create new lines of business
A Tokyo District Court ruling concerning movie spoilers, and a second chance for VLSI against Intel were also among the top talking points
Practitioners believe new AI tools at the USPTO will not replace lawyers or disrupt revenue, but instead expose where a trademark attorney’s value lies
Leighton Cassidy Legal hopes to leverage its founder's international experience and provide clients with a rare chance to receive litigation and prosecution under one umbrella
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