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Asia’s GI evangelist

The food and crafts of south-east Asia are famous across the world. Peter Ollier spoke with Stephane Passeri of the ASEAN Project on the Protection of Intellectual Property Rights (ECAP III) about how these products are being registered as geographical indications

What are the biggest challenges you face when trying to encourage local farmers or craftsmen in south-east Asia to group together and register a geographical indication (GI)? The first challenge was to try and explain what a GI is. I was...

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