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From East to West: challenges for Chinese brands in the US legal system

Amid an explosion in US trademarks filed from China, Mark Peroff of Peroff Saunders examines the challenges for Chinese brands in navigating the US legal system

Since the end of the Second World War, we've seen economies in Asia transformed, evolving from their success in manufacturing generic merchandise, white label products for global companies, or inexpensive, lower-quality goods....

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May / June 2019

From trademarks to trade secrets: in-house tips on brand protection in China

Despite the well-known struggles in protecting trademarks and trade secrets in China, there are some tried-and-tested strategies to employ, as Karry Lai and Ellie Mertens hear from in-house counsel at a range of domestic and international companies

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