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Social media gets up to speed with false advertising

Ellie Mertens, New York

“Courts are looking at false advertising through a different lens because of social media,” says Jennifer Millones, chief legal officer at Newman’s Own

Last year, the Federal Trade Commission (FTC) sent hundreds of letters to celebrities, athletes, and other social media influencers to educate them directly on the dos and don’ts of sponsored advertising. The social media rules were laid out in an...

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